More Photos from the Heineken NDC
Above: Heineken USA’s CMO Nuno Teles leads a panel discussion to talk about technology’s impact on the beer industry.
The Heineken National Distributor Conference was held in New Orleans in February. There were so many great photos from the event that we couldn’t include them all in the March/April issue of Beverage Dynamics. Here are some of the images we had to cut from the Trip Report column.
Chief Sales Officer Ray Faust hosted his first NDC.
Heineken’s Strongbow Apple Cider was a focal point of the event, which included a sneak peek at the brand’s upcoming advertising spots.
The Heineken USA team offered an assessment and preview for many of the company’s brands at the NDC, with distributors from around the country in attendance.
The trophy from the UEFA Champion’s League was on display during the NDC expo, highlighting Heineken’s continuing sponsorship of the league.