Beverage Dynamics Newsletter – 1/4/13


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Beverage Dynamics Features

  • Innovation Drives Cognac

    While the Cogançais may be slow to change, they are not immune to modern influences. In the past few years, the major houses have produced Cognacs incorporating modern ideas in aging, taste and marketing, including Hennessy Black, Courvoisier C and Remy V, as well as wine and cognac blends including Courvoisier Gold and Courvoisier Rosé.

    Smaller producers have decided that the right changes will benefit them as they push into the U.S. market, with such things as 90 proof Pierre Ferrand Original Formula 1840 and lately Louis Royer Force 53, a higher proof spirit also designed for cocktail culture recently relaunched in the New York market. And new brands are appearing as well, including some driven by interest from hip-hop culture, but others, like the recently introduced D’€™Usse, coming from major suppliers, in this case, Bacardi’€™s House of Otard.

Beverage Product Watch

  • Toasted Caramel Canadian Whisky
    Black Velvet recently announced the release of its first flavor extension, toasted caramel flavored whisky. The 70-proof Canadian whisky is available in 50-ml. and 750-ml. sizes, the latter of which has a suggested retail price of $12.49.

  • New Low-Alcohol RTD
    Slim Lizzy’€™s is a new low-calorie, low-alcohol RTD product from Social Blends. Made from orange wine, the product comes in a 9-oz. pouch and 1-liter glass bottle. The pouch is re-sealable and freezable, and comes in three flavors: golden margarita, strawberry daiquiri and cranberry cosmopolitan. The five percent ABV cocktail has a suggested retail price of $1.99 for the pouches and $9.99 for the bottles.

  • Tuaca Cinnaster
    Tuaca recently announced the launch of Tuaca Cinnaster, a combination of Italian brandies, vanilla and citrus with a kick of cinnamon flavor. Cinnaster marks the first line extension for the brand, and is based on a recipe created more than 500 years ago and rediscovered in 1938. Each 70-proof 750-ml. bottle is available for a suggested retail price of $23.99.


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