Champagne Piper-Heidsieck has introduced new packaging for its Champagne range and has changed the names of its signature and vintage cuvées.
Piper-Heidsieck Brut has been renamed Piper- Heidsieck Cuvée Brut, while Piper-Heidsieck Vintage Brut has been renamed Piper-Heidsieck Vintage.
In addition, Piper-Heidsieck’s lineup including Cuvée Brut, Rosé Sauvage, Cuvée Sublime and Vintage will feature new packaging with refreshed and modernized labels, the company says, including a shorter collerette (the foil around the neck of the bottle) and an updated logo to “reflect the prestige and premium quality of the range and a unified and recognizable image for the house.”
