Amber Beverage Group has announced the launch of Rooster Rojo tequila.
This is a 100% Blue Agave tequila, produced and distilled in Tequila, Mexico, and filtered through Mexican silver. Rooster Rojo is the only tequila brand filtered through silver, the company says, a process the makers believe give the final product an even greater smoothness.
Rooster Rojo tequila comes in Blanco, Reposado, and Anejo. The suggested retail price is $19.99, $21.99, and $24.49, respectively, per 750-ml. bottle.
The master distiller of Rooster Rojo is Arturo Fuentes Cortes.