The Best Alcohol Advertising and Promotions of 2018

Our annual Advertising and Promotion Awards celebrate the best design and execution of branded content in the alcohol industry. These are the marketing efforts that most effectively and creatively earned the attention of consumers and trade last year.

This year as always, editorial staff from Beverage Dynamics and Cheers magazines judged numerous entries. We picked out what we considered the most-impressive campaigns. Winners in 2018 included spirits, wine and beer brands with phenomenal digital, physical and video marketing campaigns.

If you’re a marketer or advertising agency in the beverage alcohol industry, and you do not see your brands represented, check out the March/April 2019 issue of Beverage Dynamics for info on how to enter next year’s competition. To all those who did take part in 2018, we salute your creativity and give thanks for your continued participation.

And without further delay, here are the 2018 winners (to see all images of all entries, check out the story in our Nov/Dec magazine issue):

Best Cross-Category Campaign

(Minimum five categories entered for one campaign)

Best Cross-Category Campaign: First Place

FIRST

Brand: Finlandia
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Marc Linquist
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Jack Daniel’s Tennessee Whiskey and Jack Daniel’s Tennessee Honey
Company Name: Brown Forman
Marketing Director: Brittany Saito
Brand Manager: Alicia Johnson, Grant Adams, Chuy Ostos
Agency: FCB
Creative Director: Quanah Humphreys and Migel Mayen
Copywriter: Will Sharpe
Art Director: Lauren Lenart

Best Cross-Category Campaign: Second Place

Best Cross-Category Campaign: Third Place (tie)

THIRD (Tie)

Brand: Early Times
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Clint Martin
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

THIRD (Tie)

Brand: Evan Williams Bourbon
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Julie Cole
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Art Director: Patrick Winfield
Account Supervisor: Brock Whitfield
Group Product Director Whiskey Portfolio: Susan Wahl

Print Advertising

Consumer Print Ad: First Place

Consumer Print Ad

FIRST

Brand: Laluca
Company Name: Opici Wines
Marketing Director: Mike Wolff
Brand Manager: Amanda Panicali
Creative Director: Ric Kinon

SECOND

Brand: Coopers’ Craft
Company Name: Brown-Forman
Brand Manager: Heather Howell
Agency: PriceWeber
Art Director: Clint Martin
Account Director: Robert Trinkle

THIRD

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency:
PriceWeber
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle

Consumer Print Campaign

Consumer Print Campaign: First Place

FIRST

Brand: Riondo Prosecco
Company Name: Terlato Wines
International Marketing Director: Megan Ward
Brand Manager: Amanda LaPointe
Agency: RPM Advertising
Creative Director: Larry Bessler
Copywriter: Bart Darress and Ben Doerr
Art Director: Amy Wybo

SECOND

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle

Trade Print Ad

Trade Print Ad: First Place

FIRST

Brand: Jack Daniel’s Tennessee Rye
Company Name: Brown-Forman
Marketing Director: Claire Westlake
Agency: FCB
Chief Creative Officer: Liz Taylor
EVP Group Creative Director: Teddy Brown
VP Creative Director: Tor Lemhag and John Regan
Copywriter: Will Sharpe
Creative Director: Nok Sangdee
Associate Creative Director: John Potter and Lauren Lenart
SVP Group Management Director: Liz Drouin
Account Director: Zac Cyran

SECOND

Brand: Korbel
Company Name: PriceWeber
Brand Manager: Todd Kennedy
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle

Holiday or Special Ad: First

Holiday or Special Ad

FIRST

Brand: Korbel
Company Name: PriceWeber
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle

Traditional Advertising

Television Commercial

FIRST

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Robert Trinkle

SECOND

Brand: Jack Daniel’s Tennessee Whiskey
Company Name: Brown-Forman
Group Brand Director: Matt Blevins
Agency: FCB
VP Creative Director: Tor Lemhag and John Regan
Copywriter: Will Sharpe
Creative Director: Nok Sangdee
Associate Creative Director: John Potter and Lauren Lenart
Chief Creative Officer: Liz Taylor
EVP Group Creative Director: Teddy Brown
SVP Group Management Director: Liz Drouin
Account Director: Zac Cyran

Special Video

FIRST

Brand: Riondo Prosecco
Company Name: Terlato Wines
International Marketing Director: Megan Ward
Brand Manager: Amanda LaPointe
Agency: RPM Advertising
Creative Director: Amy Wybo
Copywriter: Bart Darress and Ben Doerr
Art Director: Tom Donaldson

SECOND

Brand: Elijah Craig Bourbon
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Max Stefka
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Art Director: Patrick Winfield
Account Supervisor: Emily Prevost
Group Product Director, Whiskey Portfolio: Susan Wahl

THIRD (Tie)

Brand: Gentleman Jack
Company Name: Brown-Forman
Marketing Director: Ana Kornegay
Agency: FCB Red
Creative Director: Quanah Humphreys
Copywriter: McCamie Cole
Art Director: Lauren Lenart
ACD: Miguel Mayen

THIRD (Tie)

Brand: King of Kentucky
Company Name: Brown-Forman
Brand Manager: Jim Lake
Agency: PriceWeber
Creative Director: Robert Trinkle

Outdoor or Transit Ad

FIRST

Brand: Canadian Mist
Company Name: PriceWeber
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Marc Linquist
Copywriter: Marc Linquist
Art Director: Clint Martin
Account Director: Robert Trinkle

Outdoor or Transit Ad: First Place

SECOND

Brand: Yuengling Lager
Company Name: D.G. Yuengling Brewery
Marketing Director: Tyler Simpson
Brand Manager: Pat Pikunas
Agency: A3 Media
Creative Director: Frank Gussoni
Director of OOH: Eric Ennis
Director of Media: Tami Freeman

Outdoor or Transit Ad: Second Place

Outdoor or Transit Ad: Third Place

THIRD

Brand: Jack Daniel’s Tennessee Honey
Company Name: Brown-Forman
Global Brand Director: Casey Nelson
Agency: FCB EVP Group
Creative Director: Teddy Brown
Creative Director: Quanah Humphreys
Associate Creative Director: Miguel Mayen
Copywriter: Will Sharpe
Art Director: Sean Ellis and Josh Johnson
SVP Group Management Director: Liz Drouin
Account Director: Zac Cyran

Product Packaging

Redesigned Label or Packaging: First Place

Redesigned Label or Packaging

FIRST

Brand: Rogue Spirits
Company Name: Rogue Ales & Spirits
Marketing Director: Dharma Tamm
Brand Manager: Dewey Weddington
Agency: In-house
Creative Director: Hagen Moore
Art Director: Hagen Moore

New Product Packaging

FIRST

Brand: Soleil Mimosa
Company Name: Southwest Wines
Creative Director: Daniel Gonzales
Art Director: Daniel Gonzales

New Product Packaging: First Place

SECOND

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Clint Martin
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

THIRD

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Clint Martin
Account Director: Robert Trinkle

In-Store Display

Shelf Talker

FIRST

Brand: Coopers’ Craft
Company Name: Brown-Forman
Brand Manager: Heather Howell
Agency: PriceWeber
Creative Director: Clint Martin
Copywriter: Mel Bryant
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

Shelf Talker: First Place

SECOND

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle

THIRD

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Carolyn Moses
Account Director: Robert Trinkle

Case Card

Case Card: First Place

FIRST

Brand: Gentleman Jack
Company Name: Brown-Forman
Marketing Director: Ana Kornegay
Agency: FCB Red
Creative Director: Quanah Humphreys
Copywriter: McCamie Cole
Art Director: Lauren Lenart

SECOND

Brand: Burnett’s Vodka
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Reid Hafer
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Art Director: Patrick Winfield
Associate Creative Director: Judd Cherry
Account Director: Drew Wesley

THIRD

Brand: Jack Daniel’s Tennessee Whiskey and Jack Daniel’s Tennessee Honey
Company Name: Brown Forman
Marketing Director: Brittany Saito
Brand Manager: Alicia Johnson, Grant Adams and Chuy Ostos
Agency: FCB
Creative Director: Quanah Humphreys and Migel Mayen
Copywriter: Will Sharpe
Art Director: Lauren Lenart

Floor or Bin Rack

Floor or Bin Rack: First Place

FIRST

Brand: Rogue Ales
Company Name: Rogue Ales & Spirits
Marketing Director: Dharma Tamm
Brand Manager: Lauren Loeser
Agency: In-house
Creative Director: Hagen Moore
Art Director: Hagen Moore

SECOND

Brand: Korbel California Champagne
Company Name: Brown-Forman
Marketing Director: Taylor Toms
Brand Manager: Jessica Rives
Agency: ImageSeller
Creative Director: Aubrie Kisloski

THIRD

Brand: Coopers’ Craft
Company Name: Brown-Forman
Brand Manager: Heather Howell
Creative Director: Clint Martin
Account Director: Robert Trinkle

Multi-case Floor Displays

FIRST

Brand: Herradura Tequila
Company Name: Brown-Forman
Marketing Director: Taylor Toms
Brand Manager: Mariana Esquinca
Agency: ImageSeller LLC

Multi-case Floor Displays: First Place

SECOND

Brand: Jack Daniel’s
Company Name: Brown-Forman
Marketing Director: Chelsea Solow
Brand Manager: Grant Adams
Agency: ImageSeller LLC
Creative Director: Lindsay Kisloski

Off-premise Signage

Off-premise Signage: First

FIRST

Brand: Jack Daniel’s Tennessee Fire
Company Name: Brown-Forman
Marketing Director: Christina Gustavson
Brand Manager: Diana Brey
Agency: ImageSeller LLC
Creative Director: Lindsay Kisloski

SECOND

Brand: Finlandia
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Marc Linquist

THIRD

Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Carolyn Moses
Account Director: Robert Trinkle

Sales and Promotional Items

Poster: First Place

Poster

FIRST

Brand: Coopers’ Craft
Company Name: Brown-Forman
Brand Manager: Heather Howell
Agency: PriceWeber
Creative Director: Clint Martin
Copywriter: Mel Bryant
Account Director: Robert Trinkle

SECOND

Brand: Jack Daniel’s Tennessee Rye
Company Name: Brown-Forman
Marketing Director: Claire Westlake
Agency: FCB
Chief Creative Officer: Liz Taylor
EVP Group Creative Director: Teddy Brown
VP Creative Director: Tor Lemhag and John Regan
Copywriter: Will Sharpe
Creative Director: Nok Sangdee
Associate Creative Director: John Potter and Lauren Lenart
SVP Group Management Director: Liz Drouin
Account Director: Zac Cyran

THIRD

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Clint Martin
Copywriter: Marc Linquist
Account Director: Robert Trinkle

Sales Brochure or Sell Sheet

Sales Brochure or Sell Sheet: First Place

FIRST

Brand: Coopers’ Craft
Company Name: Brown-Forman
Brand Manager: Heather Howell
Agency: PriceWeber
Creative Director: Clint Martin
Copywriter: Mel Bryant
Account Director: Robert Trinkle

SECOND

Brand: Finlandia
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

Recipe Book

Recipe Book: First Place

FIRST

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle

SECOND

Brand: Gentleman Jack
Company Name: Brown-Forman
Marketing Director: Ana Kornegay
Agency: FCB Red
Creative Director: Quanah Humphreys
Copywriter: McCamie Cole
Art Director: Taylor Slyder

Branded Wearable

FIRST

Brand: Chambord Liqueur
Company Name: ImageSeller LLC
Marketing Director: Taylor Toms
Brand Manager: Emma Gardner
Agency: ImageSeller LLC
Creative Director: Lindsay Kisloski

SECOND

Brand: Chambord Liqueur
Company Name: Brown-Forman
Marketing Director: Taylor Toms
Brand Manager: Emma Gardner
Agency: ImageSeller LLC
Creative Director: Lindsay Kisloski
Art Director: Mckenna Kooker

Branded Wearable: First Place

Other Premium Item: First Place

Other Premium Item

FIRST

Brand:Margarita Clip
Company Name: Trophies, Inc.
Marketing Director: Alex Miller
Brand Manager: Liz Miller
Agency: ThemeWorks

On-Premise

Table Tent

FIRST

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Carolyn Moses
Copywriter: Marc Linquist
Account Director: Robert Trinkle

SECOND

Brand: Jack Daniel’s Tennessee Rye
Company Name: Brown-Forman
Group Brand Director: Matt Blevins
Agency: FCB
Chief Creative Officer: Liz Taylor
EVP Group Creative Director: Teddy Brown
VP Creative Director: Tor Lemhag and John Regan
Copywriter: Will Sharpe
Creative Director: Nok Sangdee
Associate Creative Director: John Potter and Lauren Lenart
SVP Group Management Director: Liz Drouin
Account Director: Zac Cyran

First Place: Table Tent

Promotional Barware

FIRST

Brand: Herradura Tequila
Company Name: Brown-Forman
Marketing Director: Taylor Toms
Brand Manager: Mariana Esquinca
Agency: ImageSeller
Creative Director: Aubrie Kisloski

Promotional Barware: First Place

Coaster or Cocktail Napkin

FIRST

Brand: Korbel
Company Name: Brown-Forman
Brand Manager: Todd Kennedy
Agency: PriceWeber
Creative Director: Carolyn Moses
Account Director: Robert Trinkle

Coaster or Cocktail Napkin: First Place

 

Events and Partnerships

PR Single Event

PR Single Event: First Place

FIRST

Brand: Finlandia
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Marc Linquist
Copywriter: Marc Linquist
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Jack Daniel’s Tennessee Whiskey and Jack Daniel’s Tennessee Honey
Company Name: Brown Forman
Marketing Director: Brittany Saito
Brand Manager: Alicia Johnson, Grant Adams and Chuy Ostos
Agency: FCB
Creative Director: Quanah Humphreys and Migel Mayen
Copywriter: Will Sharpe
Art Director: Lauren Lenart

PR Campaign

FIRST

Brand: Finlandia
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Marc Linquist
Copywriter: Marc Linquist
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Early Times
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Clint Martin
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

PR Campaign: Second Place

Sports Sponsorship

FIRST

Brand: Finlandia
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Marc Linquist
Copywriter: Marc Linquist
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Jack Daniel’s Tennessee Whiskey and Jack Daniel’s Tennessee Honey Company Name: Brown Forman
Marketing Director: Brittany Saito
Brand Manager: Alicia Johnson, Grant Adams and Chuy Ostos
Agency: FCB
Creative Director: Quanah Humphreys and Migel Mayen
Copywriter: Will Sharpe
Art Director: Lauren Lenart

Sports Sponsorship: Second Place

Celebrity Spokesperson

FIRST

Brand: Jack Daniels
Company Name: Brown Forman
Marketing Director: Brittany Saito
Brand Manager: Alicia Johnson & Grant Adams
Agency: FCB
Creative Director: Quanah Humphreys and MIguel Mayen
Copywriter: Will Sharpe
Art Director: Lauren Lenart

Celebrity Spokesperson: First Place

Consumer Education Event

FIRST

Brand: Jack Daniel’s Tennessee Whiskey and Jack Daniel’s Tennessee Honey
Company Name: Brown Forman
Marketing Director: Brittany Saito
Brand Manager: Alicia Johnson, Grant Adams and Chuy Ostos
Agency: FCB
Creative Director: Quanah Humphreys & Migel Mayen
Copywriter: Will Sharpe
Art Director: Lauren Lenart

Consumer Education Event: First Place

Off-premise Education

FIRST

Brand: Jack Daniel’s
Company Name: Brown-Forman
Marketing Director: Chelsea Solow
Brand Manager: Grant Adams
Agency: ImageSeller LLC

Off-premise Education: First Place

On-premise Education

FIRST

Brand: Jack Daniel’s
Company Name: Brown-Forman
Marketing Director: Chelsea Solow
Brand Manager: Grant Adams
Agency: ImageSeller
Creative Director: Lindsay Kisloski

SECOND

Brand: Jack Daniel’s
Company Name: Brown-Forman
Marketing Director: Chelsea Solow
Brand Manager: Grant Adams
Agency: ImageSeller
Creative Director: Lindsay Kisloski

On-premise Education: First Place

Onsite Event (Brewery/Winery/Distillery)

FIRST

Brand: Jack Daniel’s Tennessee Whiskey and Jack Daniel’s Tennessee Honey
Company Name: Brown Forman
Marketing Director: Brittany Saito
Brand Manager: Alicia Johnson, Grant Adams and Chuy Ostos
Agency: FCB
Creative Director: Quanah Humphreys and Migel Mayen
Copywriter: Will Sharpe
Art Director: Lauren Lenart

Brand Ambassador Program

FIRST

Brand: Blackheart Premium Spiced Rum
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Hannah Venhoff
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Art Director: Patrick Winfield
Associate Creative Director: Judd Cherry
Account Supervisor: Meagan Sackett

Brand Ambassador Program: First Place

New Media

Website

FIRST

Brand: Jack Daniel’s
Company Name: FCB Chicago
Marketing Director: Phil Epps
Brand Manager: Jamie Butler
Agency: FCB Chicago
Creative Director: Quanah Humphreys
Copywriter: Will Sharpe
Art Director: Lauren Lenart
Global Communications Manager: Teresa Dunlap
Other: Stephen Rivera and Annie Bryan

SECOND

Brand: Domaine de Canton
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Elizabeth Hurst
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Art Director: Antonio Roman
Associate Creative Director:
Judd Cherry

THIRD (Tie)

Brand: Coopers’ Craft
Company Name: Brown-Forman
Brand Manager: Heather Howell
Agency: PriceWeber
Creative Director: Clint Martin
Copywriter: Mel Bryant
Account Director: Robert Trinkle

THIRD (Tie)

Brand: Auspicion
Company Name: Opici Wines
Marketing Director: Mike Wolff
Brand Manager: Mike Bruntz
Creative Director: Ric Kinon
Art Director: Ric Kinon

Web Ad Campaign

Web Ad Campaign: First Place

FIRST

Brand: Riondo Prosecco
Company Name: Terlato Wines
Marketing Director: Megan Ward
Brand Manager: Amanda Lapointe
Agency: RPM Advertising
Creative Director: Bob McCartney
Copywriter: Ben Doerr
Art Director: David Sanchez

SECOND

Brand: Evan Williams Bourbon
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Julie Cole
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Account Supervisor: Brock Whitfield
Group Product Director Whiskey Portfolio: Susan Wahl

THIRD

Brand: Early Times
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Art Director: Clint Martin
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

Social Media Account

FIRST

Brand: Early Times
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Canadian Mist
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

THIRD

Company Name: Terlato Wines
Marketing Director: Megan Ward
Brand Manager: Amanda Lapointe
Agency: RPM Advertising
Creative Director: Bob McCartney
Copywriter: Ben Doerr
Art Director: David Sanchez

Interactive Social Media Campaign

Interactive Social Media Campaign: First Place

FIRST

Brand: Early Times
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Clint Martin
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Finlandia
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Marc Linquist
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

THIRD

Brand: Highland Park Single Malt Scotch Whisky
Company Name: Edrington
Brand Manager: Hiba Fenwick
Agency: Forte Mare

Digital Game, Contest or Sweepstakes

Digital Game, Contest or Sweepstakes: First Place

FIRST

Brand: Early Times
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Clint Martin
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Evan Williams Bourbon
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Julie Cole
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Program Manager: Aftab Ahmad
Group Product Director Whiskey
Portfolio: Susan Wahl

THIRD

Brand: Zonin Prosecco
Company Name: Zonin USA Inc
Marketing Director: Ana Hernandez
Brand Manager: Jelena Meisel
Creative Director: Jose R Capo

Web Video

FIRST

Brand: Evan Williams Bourbon
Company Name: Heaven Hill Brands
Marketing Director: Kate Latts
Brand Manager: Julie Cole
Agency: XenoPsi
Creative Director: David Muldoon
Copywriter: Judd Cherry
Art Director: Patrick Winfield
Program Manager: Aftab Ahmad
Group Product Director Whiskey Portfolio: Susan Wahl

SECOND

Brand: Rogue Ales
Company Name: Rogue Ales & Spirits
Marketing Director: Dharma Tamm
Brand Manager: Andrew Cockburn
Agency: In-house
Creative Director: Hagen Moore
Copywriter: Joe Jackson
Art Director: Noah Smith

THIRD

Brand: Jack Daniel’s Tennessee Honey
Company Name: Brown-Forman
Global Brand Director: Casey Nelson
EVP Group Creative Director: Teddy Brown
Creative Director: Quanah Humphreys
Associate Creative Director: Miguel Mayen
Copywriter: Will Sharpe
Art Director: Sean Ellis and Josh Johnson
SVP Group Management Director: Liz Drouin
Account Director: Zac Cyran

Digital Cross-Promotional Campaign

Digital Cross-Promotional Campaign: First Place

FIRST

Brand: Early Times
Company Name: Brown-Forman
Brand Manager: Dallas Cheatham
Agency: PriceWeber
Creative Director: Clint Martin
Account Director: Robert Trinkle
Account Supervisor: Kristen Ungru

SECOND

Brand: Federalist Wines
Company Name: Terlato Wines
Marketing Director: Jamie Wideman
Brand Manager: Jackie Sylvester
Agency: Schafer Condon Carter
Creative Director: Suzanne Martineau
Copywriter: Hayes Casia
Art Director: Mike Maloney
Other: Colin Smith, Creative Director
Other: Mike Brownell, Asst. Creative Director

THIRD

Brand: Seven Daughters
Company Name: Terlato Wines
International Marketing Director: Jamie Wideman
Brand Manager: Jackie Sylvester
Creative Director: Suzanne Martineau
Copywriter: Claire Randall
Art Director: Amber Greeson

Kyle Swartz is managing editor of Beverage Dynamics magazine. Reach him at kswartz@epgmediallc.com or on Twitter @kswartzz or Instagram @cheers_magazine. Read his recent piece The Best Wines of 2018.

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