Frankly Organic Vodka, an all-organic craft vodka from Austin, has launched five flavors to markets across Texas and Arizona.
Frankly Organic Vodka is made from organic sweet corn and organic fruits, and roots and botanicals harvested from soils without the use of synthetic pesticides, the company says. It’s distilled five times and filtered twice in small batches. Frankly Organic Vodka lists its all ingredients on the label.
“Consumers today appreciate transparency and so do we,” says Kristen Risk, co-founder and VP of marketing communications of Frankly Organic Vodka. “Most consumers are unaware of the ingredients in their spirits, and therefore it was imperative to list ours on the label. We are passionate about conscious living and proud of the organic ingredients in our bottles.”
The portfolio includes an original and four flavors, with the following company-provided tasting nottes: Strawberry is slightly sweet with lemon, coconut water, wild cherry bark, and turmeric root; Apple is complex with ginger root and a kick of cayenne pepper; Grapefruit, is unique yet balanced crafted with ruby red grapefruits, ceylon cinnamon, and maca root; and Pomegranate is slightly tart with lemon, ginger, turmeric, and maca root.
The flavored offerings have a lower ABV at 30%, a trend amongst millennials and LOHAS (lifestyles of the health and sustainability), while the original is 40%.
A 750-ml. bottle of Frankly Organic Vodka typically retails between $19.99-$21.99.
“Over the past five years we’ve witnessed explosive growth in the organic, non-GMO, and functional food and beverage space, with a rising demographic of healthy lifestyle and millennial consumers being the driving force behind this movement,” says Philip Risk, CEO and co-founder of Frankly Organic Vodka. “We became intrigued with the huge growth in organic products, and functional foods and beverages that were integrated into our daily lives so we began brainstorming opportunities to create a vodka with real organic fruits, roots and botanicals without refined sugars, artificial colors and flavors. Frankly Organic Vodka is uniquely positioned to become the lifestyle spirits brand in this demographic of conscious consumers that demand real organic ingredients.”
Frankly’s philanthropic mission focuses on animal welfare. Frankly gives back 1% of revenue to support no-kill animal shelters, sanctuaries, and/or animal cruelty advocacy organizations locally within each distribution state.
For more information on Frankly Organic Vodka, including where to buy, visit www.franklyvodka.com.