The Jamieson Ranch Vineyard’s tier of Whiplash Wines has introduced a new look and expanded portfolio.
Starting this fall, Whiplash will debut their new label along with the addition of three new wines.
Whiplash Cabernet Sauvignon, Pinot Noir and Chardonnay join the Whiplash Red Blend, Zinfandel and Malbec.
All six of Whiplash’s wines retail for $12.99 per 750-ml. bottle, and are available nationwide.
“Whiplash Wines are inspired by the unbridled spirt of the west and pays tribute to the horses that helped establish this region,” explains Vice President of Marketing Natasha Hayes. “When we decided to update the Whiplash package, we wanted to reflect the story of the name along with the quality of the wine. With the ability to source wines throughout fine wine growing regions in California, the decision to expand was an easy one. We are looking forward to sharing our Cabernet Sauvignon, Pinot Noir and Chardonnay alongside our original red wines.”
Whiplash wines are a part of the Napa Valley Jamieson Ranch Vineyards portfolio and among WX Brands’ portfolio of brands including Bread & Butter Wines, Chronic Cellars, Jelly Jar Wines, Our Daily Wines, and Reckless Love Wines.
“Whiplash’s updated design brings a new energy to this brand,” explains Jamieson Ranch Winemaker Linda Trotta. “These wines are fun to make, and this eye-catching label represents the unbridled spirit of the brand and highly enjoyable style of the wine.”
