The ready to drink brand Canteen Spirits has revealed all new packaging across all three of its lines, plus new, larger 8-can variety packs for its vodka soda line.
Available now, Canteen’s packaging refresh features bright popping colors and images of ice cold cans alongside depictions of its seasonal ingredients.
Designed in-house by Canteen’s Creative Director and Co-founder, Gary Dorsey, in collaboration with CEO and Co-founder Brandon Cason, the updated vodka soda pack features each canned expression in the foreground, decorated with illustrations of real fruit. Silhouettes of trees and rolling mountains in the background, shaded in the expression’s primary colors, represent the brand’s synergy with the outdoor lifestyle, the company says, along with its shield-shaped logo.
“Our new Canteen packaging represents what the brand is at its core: a selection of delicious drinks designed for the natural-born explorer,” says Brandon. “We wanted to represent our dedication to bold flavor on the outside of the pack as well as on the inside, and inspire customers to take their summer plans to the next level with Canteen; I hope that our new look will awaken the spirit of adventure in all those who choose to enjoy it”.
Alongside its new packaging, Canteen Spirits has released a selection of curated 8-packs for its line of Canteen Vodka Sodas. The new Tropical Variety Pack includes strawberry, pineapple and lime flavors, while the new 8-pack edition of its Classic Variety Pack includes the watermelon, black cherry and lime.