Following a successful gathering in Orlando for Beverage Week this June, we’re already planning next year’s Cheers Beverage Summit and Beverage Alcohol Retailers Conference. Both events will also include a meeting of our ACTIVATE National Accounts group, which includes retailers, operators, distributors, suppliers, data analysts and technology providers. BARC is coming to the St. Louis Marriott Downtown on June 11-13, including a store visit to Randall’s and special events for Next Generation and Women retailers. An invitation-only CBS will be coming to the Miami area in late January, complete with hands-on education and networking opportunities. If you’re a supplier interested in sponsoring this new-format event for national account beverage directors, reach out to me for more information.