As alcohol ecommerce continues to evolve rapidly post-Covid, Drizly (now owned by Uber) and Gopuff have announced a new partnership.
This collaboration brings the full Gopuff assortment of beer, wine and spirits to Drizly’s beverage alcohol e-commerce shop, while also expanding the number of BevMo! and Liquor Barn stores on the platform. Gopuff owns both of those retail chains.
The partnership, which builds upon the addition of Gopuff to the Uber Eats app in 2021, is meant to expand Gopuff’s reach by tapping into Drizly’s customer base of alcohol shoppers. Gopuff Liquor & More, BevMo!, and Liquor Barn stores are now available on Drizly’s marketplace in 26 states, including Florida, Texas, New York, Indiana, Ohio, North Carolina and more.
“As we continue to build the best shopping experience for beverage alcohol, teaming up with Gopuff is our next step in offering consumers convenient delivery options for drinks,” says Blaine Grinna, Drizly’s Senior Director of Retail Ops. “Drizly’s infrastructure for alcohol e-commerce coupled with Gopuff’s network of commerce locations will extend the ease of on-demand delivery of beer, wine and spirits nationwide and help even more customers of legal drinking age shop the best drinks for the moment.”
In addition to bringing new Gopuff locations offering beer, wine, and spirits to the Drizly marketplace, the company also adds nearly 20 new BevMo! stores to its platform, marking expansions into Arizona and Washington, and increasing the network of Liquor Barn stores available for delivery across Kentucky.
“Gopuff continues to drive the future of commerce by leveraging our network and infrastructure to innovate, improve and streamline the shopping experience wherever consumers make purchases online — on Gopuff, third-party platforms, social media, and beyond,” says Daniel Folkman, Gopuff’s SVP of Business. “Today, we are excited to expand upon our relationship with Uber by offering our beer, wine and spirits selection to Drizly customers 21+ in applicable markets, bringing the unparalleled Gopuff experience to more consumers nationwide.”