Hip-hop icon Snoop Dogg and 19 Crimes have continued their wine collaboration with the launch of Snoop’s first white wine: Snoop Cali Blanc.
The fourth wine in Snoop’s Cali Wine Collection is a California sauvignon blanc.
“I wanted a bottle with a sexier cleaner feel to it and this wine is one sexy ass sauvignon blanc,” says Snoop. “You know it, I know it, Cali Blanc is fine as hell and I can’t wait for my loyal fans to get their hands on it.”
Snoop Cali Blanc is available nationwide for a suggested retail price of $14.99 per 750-ml. bottle.
“Snoop has been a dream collaborator and brought our 19 Crimes brand to the next level with the expansion of his Cali Collection,” says 19 Crimes Franchise Global Vice President John Wardley. “We couldn’t be more excited to introduce Snoop Cali Blanc to the rest of the world and introduce the first white wine to his legendary collection.”
Snoop Cali Blanc joins the portfolio alongside Snoop Cali Red, Cali Rose and Snoop Cali Gold.