AB InBev Acquires SpikedSeltzer

AB InBev continues to buy up brands that appeal to modern consumers. AB InBev has announced its purchase of Boathouse Beverage LLC., which produces the SpikedSeltzer brand...

Trends Driving Growth For Cider, Hard Soda and Fermented Malt Beverages

Amongst the pale ales, light lagers and Belgian dubbels that jostle for space on the shelves, the beer aisles also have to make room...

7 Trends Shaping The Alcohol Industry in 2016-17

The modern drinker is changing. With that come new trends that have been disruptive, while also providing opportunity for beverage retailers. Consumers today want to...

Interview: Woodchuck’s President Thinks the Cider Category Can Triple in Size

The cider boom is real. The category grew 10.2% last year in America, according to the Beverage Information Growth, from 28.1 million cases to...

Strongbow Re-Ups With Patrick Stewart For Second Year

Strongbow Hard Cider will bring back Sir Patrick Stewart. The company announced recently that they and the actor have agreed to continue the television commercial...

Spotlight Q&A: Quality Cider, Best Poured Over Ice

Cider is one of the fastest-growing categories in beverage alcohol right now. Just in time for the fall season, I had the chance to...

Celt Thirsty Warrior

Eurobrew Inc. has announced the U.S. arrival of Celt Thirsty Warrior, it’s most recent cider produced by Groupe Eclore in Brittany, France. Celt Cider has sparkled...

Thatchers Green Goblin Cider

English cider maker Thatchers is re-launching its Green Goblin Cider to the U.S. market in a new 330-ml bottle, in partnership with Innis &...

Spotlight Q&A: Thatchers Cider

The family apple tree is branching out across the pond. Martin Thatcher has overseen the continued success of Thatchers in England as a fourth-generation cider...

Strongbow Red Berries, Ginger

Strongbow Hard Apple Ciders has unveiled two new flavors, Strongbow Red Berries and Strongbow Ginger, as part of a new variety pack launch. The pack, which...
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