Budweiser Releases Limited-Edition Harvest Reserve
Budweiser today unveiled Harvest Reserve Deep Golden Lager, a limited-edition beer.
At 5.4% ABV, Budweiser Harvest Reserve is brewed with all-American barley that is toasted longer for a bolder taste and a crisp hoppy aroma,...
Dos Equis Activates College Football Promotions
Dos Equis is back as the official beer sponsor of the College Football Playoff.
With a promotion in market August through October, Dos Equis will give football fans a chance to win over 400 prizes...
AB-InBev Acquires Platform Beer Co.
After taking a two-year break from acquiring craft beer brands, Anheuser-Busch InBev is back in buying mode.
The beer giant is acquiring Ohio-based regional craft brewer Platform Beer Co.
Terms of the deal were not disclosed.
Founded...
Founders Announces Final Release of CBS
A popular barrel-aged stout is back for 2019 — in a new bottle — and on retail shelves and tap lines for the final time.
Founders Brewing has announced the release of this year's Canadian...
The 2019 Beer Growth Brands: What’s Driving the Category
We calculated our annual Beer Growth Brands Awards a bit differently in 2019.
This year we polled beverage alcohol retailers and other industry professionals about what brands and companies sold the best in 2018, while...
Truly Named Official Hard Seltzer of the NHL
The Boston Beer Company and the National Hockey League have announced a new multiyear U.S. partnership, naming Truly Hard Seltzer the official hard seltzer of the NHL.
Launching at the start of the 2019-20 NHL...
Budweiser and Jim Beam Release Reserve Black Lager
Budweiser and Jim Beam Bourbon have announced a new beer collaboration: Budweiser Reserve Black Lager.
This marks the second collaboration between the two companies, joining Budweiser Reserve Copper Lager, which is also returning to shelves.
Budweiser...
What the 2019 Yakima Hop Harvest Says About Craft Beer
Want to know what’s next in craft beer? Look first to
Yakima.
About 75% of America’s annual hop harvest comes from this fertile, sundrenched valley in south central Washington. Every September, mechanized systems on huge farms...
Yuengling Launches Beer Collab with Hershey’s Chocolate
If you enjoy beer and chocolate, you're in for a treat.
D.G. Yuengling & Son, Inc. announced today its first-ever beer collaboration with Hershey’s — Yuengling Hershey’s Chocolate Porter.
This limited-edition brew will be available on...
Craft Beer Has Reached a New Phase of Maturity
Craft beer has entered uncharted waters.
What had been a booming business in recent time — with double-digit
growth, year-over-year — has settled into the single digits in terms of increasing
annual sales.
Last year the craft beer...