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Truly Vodka Soda new look can branding

Truly Vodka Soda

Boston Beer Company's Truly Hard Seltzer has reintroduced its first spirits-based seltzer as Truly Vodka Soda. Rolling out now in time for the summer season, Truly Vodka Soda combines six-times-distilled vodka, real fruit juice and flavors. First introduced...
Firestone Walker Double DBA Batch 10k

Firestone Walker Double DBA Batch 10k

Firestone Walker has released a special imperial edition of DBA, the beer that started it all for the brewery back in 1996. Double DBA Batch 10k lands as a commemorative release that marks the 10,000th batch...
Budweiser Harley-Davidson cans beer

Budweiser Harley-Davidson Beer Cans

Budweiser and Harley-Davidson are coming together for the first time in their histories to provide fans with a limited-edition can. This launches coincides with Harley-Davidson’s 120th anniversary. The cans feature both Budweiser and Harley-Davidson logos. Inspired by...
Twisted Tea Rocket Pop hard alcohol Party Pack

Twisted Tea Rocket Pop

Twisted Tea Hard Iced Tea has announced a new, limited-edition flavor, Twisted Tea Rocket Pop. This combines the flavors of Rocket Pop — including lemon-lime, cherry and blue raspberry — with the taste of hard...
Tröegs Summer Better 15-pack troegs brewery

Tröegs Summer Better 15-pack

Tröegs Independent Brewing has announced the release of its Summer Better variety 15-pack. Every Summer Better 15-pack includes three 12-oz.cans each of year-round Tröegs brews, limited releases and a never-before-released beer. Anchored by Perpetual IPA, each...
Gallo Acquires Fishers Island Lemonade ready to drink cocktail

Gallo Acquires Fishers Island Lemonade

Spirit of Gallo, the company's growing spirits division, will acquire Fishers Island Lemonade. Fishers Island Lemonade Founder Bronya Shillo grew up in Bloomfield, Connecticut and spent summers on Fishers Island, New York, where her family...
Deep Eddy Vodka Tea Hard Seltzers

Deep Eddy Vodka + Tea Hard Seltzers

Deep Eddy Vodka has announced the launch of its latest hard seltzer line extension, Deep Eddy Vodka + Tea Hard Seltzers. Following the brand's entry into the canned ready to drink segment with Deep Eddy...
Modelo Spiked Aguas Frescas canned cans can cocktail cocktails

Modelo Spiked Aguas Frescas

Modelo has test-launched Modelo Spiked Aguas Frescas in the Las Vegas market, with future plans for national expansion. Modelo Spiked Aguas Frescas is a new line of spiked malt beverages based on the fruit-forward taste...
Tröegs Perpetual Haze IPA craft beer brewer

Tröegs Perpetual Haze

Tröegs Independent Brewing has released Perpetual Haze, a beer meant to blend the bitterness of a West Coast IPA with the softness of a hazy. Envisioned as a companion to the brewery's popular Perpetual IPA,...
Molson Coors, Coca-Cola Collab on Peace Hard Tea

Molson Coors, Coca-Cola Collab on Peace Hard Tea

Building on its relationship with The Coca-Cola Company, Molson Coors has announced their latest collaboration: Peace Hard Tea. This new product will roll out in September 2023. Fruit-forward in flavor, Peace Hard Tea is 5% ABV....