Truly Lemonade Hard Seltzer Hits Retail Shelves
Truly Hard Seltzer today announced the launch of Truly Lemonade Hard Seltzer, a mix of hard seltzer and lemonade made with real lemon juice.
Hitting shelves now, four styles of Truly Lemonade are available nationwide...
How Wines Become Sweet
Grapes are sweet, but most wines are not.
Wines are traditionally fermented “dry,” because this has been the easiest way to make wine for thousands of years. During fermentation, yeasts feed on sugar and convert...
Alcohol Brands Partner with Food-Pairing App eMeals
As cell phones increasingly play a larger role in retail purchases both digital and in-person, some alcohol brands have partnered with an app that recommends alcohol and food pairings.
Alcohol companies including Bacardi, Jackson Family...
Founders Brewing Adds Unrivaled IPA to Year-round Lineup
Founders Brewing Co. has announced Unraveled IPA as the newest addition to the brewery’s year-round lineup.
Unraveled IPA is a juicy IPA, dry hopped with traditional hop pellets and lupulin powder, which is a hop...
Budweiser Launches First-Ever Nitro Beer
The newest brew from Budweiser is a golden lager infused with nitrogen gas.
Budweiser Nitro Gold is a first-of-its-kind for the company. Starting today it is available nationally in six- and twelve-packs of 12-oz. cans.
Budweiser...
New From Dewar’s: Mezcal-finished Scotch
The latest release from Dewar's, called Illegal Smooth, finishes Scotch in mezcal.
Illegal Smooth is an 8-year-old Scotch, double-aged, and finished in Ilegal mezcal casks.
The liquid’s flavor profile has notes of caramel, sliced green pepper...
Campari America Assumes U.S. Distribution of Cinzano and Mondoro Wines
Campari America will shift the distribution and marketing of the Cinzano and Mondoro wine brands in the U.S. from Palm Bay International to Campari America, effective immediately.
With Cinzano 1757 Vermouth Di Torino already imported...
DISCUS Working with Politicians to Mitigate Coronavirus Impact on Alcohol Industry
The Distilled Spirits Council of the United States released a statement this week highlighting how the organization plans to combat the Coronavirus impact on the U.S. alcohol industry.
"As bars and restaurants across the country...
Interview: Pernod Ricard On Making Hand Sanitizer
As the Coronavirus crisis causes shortages in cleaning products, many distilleries have turned to making hand sanitizer. This includes global corporations like Pernod Ricard, which is both donating alcohol to hand sanitizer companies while...
The Dangers of Driver Theft for Beverage Alcohol Retailers
Theft by delivery drivers is a threat to any beverage alcohol retail business. This problem can take on many forms, and often appears as every-day procedure.
On our sister publication Beverage Wholesaler, which covers the...