Old Elk Distillery Adds 19 States to Distribution

Old Elk Distillery has grown significantly in 2018, expanding its presence from two states — Colorado and California — to 21. The Fort Collins, Colorado-based spirits company is known for their Old Elk Blended Straight...

Sales of U.S. Craft Spirits Grew 23.7% In 2017

Boom times continue for American craft distilling. Data released today by The American Craft Spirits Association (ACSA), Park Street and the IWSR painted a rosy picture for how U.S. craft spirits performed in 2017. Key findings...

Evaluating Napa and Sonoma’s 2018 Vintages

This harvest appears to be one of the biggest and best in several years. Each phase of the growing season in Napa and Sonoma this year seemed to emerge with near-perfect weather conditions. There were...

Hudson Whiskey Names New Brand Ambassador

The newest brand ambassador for New York’s Hudson Whiskey is mixologist David Powell. He took on the position this month. Previously Powell worked for Hudson Whiskey’s parent company William Grant & Sons since 2015, where...

3 Emerging American Whiskey Brands

What’s hotter than American whiskey? The category is amidst another golden era. Newer brands like Angel’s Envy and High West have exploded in popularity, while classics such as Buffalo Trace and Four Roses have...

Sierra Nevada Acquires Sufferfest Beer Company

More than just the beer conglomerates are acquiring craft breweries. Sierra Nevada Brewing Co. today announced the purchase of Sufferfest Beer Company of San Francisco, CA. In the company’s first-ever acquisition, Sierra Nevada will buy 100% of...

How to Judge Wine By its Color

What else can a wine's color mean? If you know what to look for, then many clues to a wine’s style are apparent before you even take a sip. White wines with a golden cast, for...

3 Whiskeys With Unusual Ingredients Worth Checking Out

Part of what fuels the current whiskey boom is consumer thirst for new flavors. This is why we’ve seen a rise in different mash bills, blends and barrel finishes. And as the category expands, bringing...

Absolut Visionary Michel Roux Dies at 78

Michel P. Roux, chairman/CEO of Crillon Importers, passed away suddenly on April 30 at his home in his Florida. A highly accomplished marketer, Roux was instrumental in the development, distribution and success of several beverage...

Jägermeister Launches ‘Deer & Beer’ Campaign

To encourage Millennial consumers to drink Jägermeister this summer, the herbal liqueur brand has unveiled the “Deer & Beer” marketing program. The campaign aims to showcase how Jäger’s blend of 56 herbs, blooms, roots and...