30th Annual Advertising & Promotion Awards Deadline Approaching!

Entries for this year's A&P Awards are due by Friday, August 8. Find out more information about the program and a link to the entry form here: http://bit.ly/1nlSi02

New Light Beer Campaign from Heineken

The brewer is working with Neil Patrick Harris on the campaign, which includes TV commercials, online videos and content on the company's BestTastingLight.com website. From the press release:   New York, NY (July 21, 2014) --...

Pernod Increases Stake in Avion

Pernod Ricard USA now holds a significant majority state in Avion Spirits LLC, owner of tequila brand Avion. From the press release: Press release - Paris, 10 July 2014 Pernod Ricard USA has completed the acquisition...

Hometown Spirits: Tracking Consumption Changes by Metro Area

Ever wonder what your region's top-selling spirits are? The Beverage Information & Insight Group did too, so they used data from the 2013 Liquor Handbook and results from recent Shelftrac studies to find out....

New Headquarters for Ultimate Beverage Challenge

The UBC's new 2500 square foot space was designed to provide evaluation space for wines and spirits in the organization's Ultimate Spirits Challenge and Ultimate Wine Challenge. From the press release:   Hawthorne, NY (July 9,...

Domaine de Canton Acquired by Heaven Hill

French ginger liqueur Domaine de Canton's worldwide rights is now held by Kentucky-based Heaven Hill Distilleries. From the press release: BARDSTOWN, Ky. – Heaven Hill Distilleries, Inc., the nation’s largest family owned and operated distilled...

New Importer for De Kuyper’s Chocovine

Netherlands-based De Kuyper, which owns several spirits and liqueur brands, reached an agreement with Royal Dutch Distillers to import its Chocovine portfolio in the U.S. From the press release:   Schiedam, The Netherlands. Today, De Kuyper Holding...

Disaronno’s Be Originale Campaign

Disaronno has launched a new version of its Be Originale campaign, complete with a YouTube video and new ad photography. See below for an embedded video that shows the theme of the new campaign....

Results from the Fifth Annual Ultimate Wine Challenge

The event was held earlier this month at the Ultimate Beverage Challenge headquarters in New York. All wines scoring 85 or higher by the judges have accompanying tasting notes. See below for the full...

Hello Vino Wine Assistant App Expands

The app for Android devices contains more than 140,000 store and restaurant locations in the U.S. for its wine recommendation service. The app also provides label scanning, wine pairings and a journal for consumers...