MillerCoors Will Invest $60M In Shenandoah Brewery
MillerCoors, a joint venture between SABMiller and Molson Coors Brewing Company, will invest $60 million to expand its Shenandoah brewery in Rockingham County, Virginia.
The brewery is the newest in the MillerCoors network, the company...
Interview: Marie Brizard Rebrands While Staying Focused On Consumer Trends
With so many shifts in the beverage industry, it can be difficult for many companies to stay relevant. Marie Brizard is a French company that in the past year went through a major rebranding initiative,...
Ready-To-Drink Beverages Take Off As Consumers Seek Convenience, Quality
The Ready-to-Drink (RTD) product segment has seen significant growth each year with new entrants and innovation, due greatly to a new wave of consumers seeking convenient alternatives to fit their active lifestyles.
As a result,...
Constellation Brands Unifies Mexican Beers Under New Brand House
Constellation Brands has announced Casa Modelo, a new master brand house and portfolio-approach for the Modelo family of brands.
Casa Modelo will bring its entire portfolio — including Especial, Negra and Chelada — under one roof...
New Spirits Company Targeted Towards Dog-Lovers Begins Crowdfunding
Love dogs? And whiskey? Then there might be a new brand ideal for you.
Husband-and-wife team Joe and Lauren Luby — lifelong lovers of both canines and brown spirits — have launched an Indiegogo campaign to raise funds for Two...
Wine & Spirit Education Trust Reports 17% Growth in Global Participation
The Wine & Spirit Education Trust reported a total of 72,171 of its exams taken in the academic year finishing July 31st 2016 — an increase of 17% over last year.
This marks 14 consecutive years of growth, the organization...
Excelsior Wines Partners Up With The Miami Marlins
Excelsior Wines, an importer of South American wines, has signed a multi-year sponsorship deal with Major League Baseball’s Miami Marlins.
The sponsorship, which takes effect immediately and extends through the 2019 season, applies to the Marlins’...
Florida Georgia Line Launches Old Camp Peach Pecan Whiskey
Brian Kelley and Tyler Hubbard of the band Florida Georgia Line are making more than country music these days: The duo has just unveiled Old Camp Peach Pecan Whiskey. Inspired by the band’s Southern roots, the...
Red Stripe Production Returns To Jamaica
Red Stripe has returned to its roots.
Heineken USA has brought the brand back from North America to its home country of Jamaica, after acquiring a controlling stake in Red Stripe in Oct., 2015.
“We believe...
Why Aged Tequila Has Captured Consumers’ Attention
Until late in the 20th century, tequila was almost always crystal clear or pale gold, with the hue coming from brief aging or allowed additives. Those tequilas, generally mixtos rather than the 100 percent...