Bulleit Adds 12-Year-Old Rye to Lineup

Diageo-owned Bulleit Distilling Co. has announced the launch of their new 12-year-old rye whiskey. The brand helped jumpstart the modern rye revival in 2011 with the launch of its Bulleit Rye. The popularity of this product...

Tecate’s New Taste the Triumph Program

Tecate and Tecate Light recently announced a retail campaign around the boxing match between Manny Pacquiao and Chris Algieri on November 22. The promotions include POS materials, a sweepstakes and mail-in rebates. From the...

Jameson Teams with 5 Microbreweries on Barrel-Aged Program

Jameson Irish Whiskey has announced the next phase of its Jameson Drinking Buddies program, which highlights craft beer collaborations with American breweries. Continuing on last year’s collaboration with KelSo Beer Company of Brooklyn, Jameson is partnering with...

A Whiskey with John Wayne

John Wayne's latest leading role has him gracing the cover of Duke Kentucky Straight Bourbon Whiskey. The makers behind this product include the actor’s son, Ethan Wayne. He says the bourbon is based on recipes created decades...

Interview: BlueCart, an App for Better Business Between Suppliers and Restaurants

E-commerce has spread fast into the alcohol industry. One of the newer apps is BlueCart, which streamlines business between suppliers and restaurants. It is free to download and use. Beverage Dynamics recently spoke with the BlueCart’s CEO Konstantin...

Interview: How The Macallan Markets to Millennials

What do Millennials know about scotch? Probably that their dad and grandfather drink it. But do they know the difference between a single malt and a blend? Islay versus a Speyside? Are all scotches smoky?...

How Advances in Store Security Can Benefit Your Business

One of the biggest issues facing beverage retailers, especially those in the small-to-mid size range, is shoplifting. This includes both internal and external theft. While this challenge isn’t new, it also doesn’t appear to be...

Johnnie Walker Red Adds Nutritional Info, Alcohol Content To Packaging

Johnnie Walker will soon provide consumers around the world with on-pack alcohol content and nutritional information. Beginning early autumn, new labels for bottles of Johnnie Walker Red Label go into production and will then be shipped to...

Dogfish Head Unveils New Packaging

Dogfish Head beers will soon look quite different. Dogfish Head Craft Brewery has unveiled a new packaging design that "brings focus to the creativity, high quality and often-rare ingredients" that go into their portfolio of beers, the company says...

Why American Whiskey Continues To Boom

Whatever the reasons - and they are as varied as the styles, proofs and types of whiskeys emanating from this country’s distilleries - American whiskey continues to boom. Last year the entire broad category grew...