Southern Glazer’s Increases Distribution of Gérard Bertrand Wines
Southern Glazer’s Wine & Spirits has expanded its distribution agreements with French winemaker Gérard Bertrand to five additional markets in the U.S.
The new markets are Arizona, California, Hawaii, Utah and Wyoming.
With this expansion, Southern...
The Best Alcohol Advertising and Promotions of 2018
Our annual Advertising and Promotion Awards celebrate the best design and execution of branded content in the alcohol industry. These are the marketing efforts that most effectively and creatively earned the attention of consumers...
THRACIAN MAVRUD – BRAVERY, LOVE AND ESPIONAGE
March 21, 2018
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THRACIAN MAVRUD – BRAVERY, LOVE AND ESPIONAGE
Every wine-growing region has its own emblematic variety on which it builds its own wine reputation in the world. For some that is Malbec, for...
Melnik Wine Legends
March 20, 2018
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Melnik Wine Legends
New Wines of Ancient Thrace is a promotional campaign of the Bulgarian Wine Export Association, which aims to present in United States, China and Japan the most interesting wines...
2017 Newsletter Archive
December 27: Marketing Strategies for Organic Wine, Spirits and Beer
December 20: How Garfield's Thrives in a Competitive Market
December 13: Spiced and Flavored Rums Drive Growth
December 6: The Best Wines Reviewed in 2017
November 29: Sparkling...
What’s the Future of Barrel Aging?
Wood aging has reached new levels. Whiskey now matures in ex-beer barrels, beer in former mezcal casks, bourbon barrels are holding cab sauv, and everything in between.
Has it gone too far? Do some barrel-aged...
Old Pulteney Stroma Malt Whisky Liqueur
Old Pulteney single malt Scotch whisky is introducing its Stroma Liqueur to the U.S. market.
Stroma is a blend of malt whiskies from Old Pulteney's portfolio. Bottled at 35% ABV, its sweet taste has "robust...
Rock N Roll Tequila
Rock N Roll Tequila is a new brand of tequila packaged in glass guitar bottles.
The bottles each have a patented 50-ml. bottle top known as a “roadie” which provides two shots of tequila.
Rock N Roll...
2017 Beverage Alcohol Retailers Conference Photos
We hope you enjoyed the 2017 Beverage Alcohol Retailers Conference. Below is a gallery of images from every aspect of the event.