Heineken USA Establishes Five Points Trading Company To Import Global Beer Brands
Heineken USA will launch a new venture to incubate a range of global beer brands in the U.S..
The company announced that on January 1, 2017, it will begin operations of the new Five Points Trading Company, which will...
AB InBev Acquires SpikedSeltzer
AB InBev continues to buy up brands that appeal to modern consumers.
AB InBev has announced its purchase of Boathouse Beverage LLC., which produces the SpikedSeltzer brand of hard flavored seltzers, a category on the rise. SpikedSeltzer will...
Dos Equis Reveals New ‘Most Interesting Man in the World’
One of the most successful alcohol advertising campaigns of modern times has announced a successor to the Most Interesting Man in the World.
Dos Equis this week released a feature-film style trailer, titled “Cantina,” revealing a...
Glenelly South African Wines
The Cape Classics import Glenelly Estate has debuted new label designs for their latest release of vintages.
Glenelly Estate is located on the southern slopes of the Simonsberg in Stellenbosch, Soutn Africa. Soils are predominantly decomposed granite with a deep...
Cherry-Ahh-Rita
Lime-A-Rita has announced the launch of their limited edition Fall/Winter seasonal Cherry-Ahh-Rita.
The newest edition to the Lime-A-Rita family combines the sweet, juicy taste of dark cherries with a margarita twist, the company says in a...
Rebel Yell Single Barrel
Rebel Yell Kentucky Straight Bourbon Whiskey has introduced Rebel Yell Single Barrel.
This whetted bourbon was aged for 10 years and bottled one barrel at a time at 100 proof. Rebel Yell Single Barrel will be available nationwide in...
Magic Hat Belgo Sutra
Magic Hat Belgo Sutra has returned for fall 2016.
Inspired by the Trappist brewers of Belgium, Belgo Sutra is a strong, dark ale brewed with figs, dates and dark candy sugar. Beginning this month, the...
Matthew McConaughey Writes, Directs, Stars In, And Releases New Wild Turkey Ad
When Wild Turkey contacted movie/television star Matthew McConaughey about being their new brand spokesperson, they envisioned him as a good fit. So did he, so much so that McConaughey countered with a different proposal: he wanted to be...
MillerCoors Expands Mexican Beverage Portfolio With Zumbida Flavored Line
Mexican alcoholic beverages and hard carbonated drinks remain top sellers. MillerCoors is looking to capitalize on these two trends with the release of its new Zumbida line.
Zumbida is inspired by traditional Mexican agues frescos, the...
Jameson Continues Craft Brewer-Collaboration Series With ‘Caskmates Drinking Buddies’
Jameson Irish Whiskey has announced the continuation of its series of cooperative projects with craft beer brewers.
The 2016 Jameson Caskmates Drinking Buddies is a collaboration with seven American craft brewers. Returning breweries include Angel City Brewery...