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Latest news for spirits: Whiskey, bourbon, scotch, vodka, brandy & cognac, tequila, rum, gin, liqueurs and other spirits

Bols Elderflower Liqueur

Lucas Bols has launched Bols Elderflower Liqueur in the U.S. Made from the cream-colored, honey-scented blossoms of the elder tree, also called the Sambucus Nigra, Bols Elderflower has a fresh and fragrant flavor, the...

Cruzan Launches Don’t Hurry Ad Campaign

Cruzan Rum's new digital campaign encourages fans to take it slow, incorporating a number of YouTube videos to establish the brand's message. From the press release:   Deerfield, Ill. United States – May 19, 2014 – Today, Cruzan Rum is...

Malibu and OneRepublic Summer Concerts

Malibu rum has launched its Best Summer Ever promotion, which includes a number of signature cocktails and a partnership with the band OneRepublic. From the press release:   NEW YORK, May 16, 2014 /PRNewswire/ -- Malibu®, the...

Michael J. Dolan Named Interim CEO of Bacardi

Bacardi has named Michael J. Dolan the company's interim CEO. Dolan has been on the board of directors since 2009. From the press release:   Hamilton, Bermuda, May 15, 2014 ˗˗ The Board of Directors of...

Bourbon Fantasy Camp

The Kentucky Distiller's Association's Kentucky Bourbon Affair event begins May 14. More than 3,000 Bourbon lovers from around the world are expected to attend the event, which includes behind-the-scenes tours, pairing dinners and other...

Clear Profit

For years now, the sight of your shelves teeming with bottles of vodka, spanning value brands and slick symbols of luxury alike, has been a familiar one. After all, vodka remains the country’s most...

Tequila’s Rising Star

What do George Clooney, Justin Timberlake, P Diddy, Carlos Santana and Sammy Hagar all have in common? They are all hitching their stars to tequila, with category sales volume and revenues both enjoying robust...

Belvedere Awarded Three Golds at ISC

Belvedere Vodka was awarded three gold medals at the 2014 International Spirits Challenge, which judged more than 1,000 brands from 70 countries. From the press release:   New York, NY, May 06, 2014 – Belvedere Vodka,...

New Suzaku Sake

Sidney Frank Importing Co. has debuted Gekkeikan’s Suzaku premium sake, the first Junmai Ginjo-Shu or “Ginjo” expression in Gekkeikan’s U.S. sake portfolio. Suzaku combines fresh spring water, yeast, koji and fine rice, which...

Bacardi’s “Good Spirited” Recycling Program

Bacardi is recycling more than four million pounds of material per year to support the future of Puerto Rico. The company is also reducing its energy use and emissions from rum production. From the press...