Brown-Forman announced the winners of its distributor recognition program at its annual Distributor Growth Summit on July 15th at the Omni Hotel in Nashville, Tennessee.
Winners included Horizon Beverage of Massachusetts and Wirtz Beverage of Minnesota.
These national awards are presented annually to one large (Heavyweight) and one mid-sized (Middleweight) distributor partner. Awards are based on business performance measures including volume attainment goals, distribution criteria, and other brand-building activities during the company’s fiscal year ending April 30, 2015.
Based on its year-long performance and brand-building efforts on behalf of Brown-Forman brands, the Heavyweight Distributor of the Year was presented to Horizon Beverage of Massachusetts while Wirtz Beverage of Minnesota was named Brown-Forman’s Middleweight Distributor of the Year.
Horizon Beverage of Massachusetts and Wirtz Beverage of Minnesota each received a commemorative plaque as well as a $15,000 check to benefit a charity of their choice.
“We are thankful for these long-term partnerships that continue to contribute to the growth of our brands here at Brown-Forman,” said Marc Satterthwaite, Vice President North American Region Sales Operations.