Halewood Wines & Spirits, an independent drinks company from the U.K., will launch two new bands in the U.S.: Crabbie’s Yardhead Single Malt Scotch Whisky, and Peaky Blinder Irish Whiskey.
Both brands will be available effective March 1.
“We are pleased to be working with Winebow in the U.S., and with their industry expertise, there’s no doubt that both Yardhead and Peaky Blinder will soon become brands that everyone wants to experience,” says Jorge Gutierrez, managing director, Americas and Caribbean, at Halewood.
“We value the enthusiasm and industry relationships they offer and are proud to be their partners for these brands,” Gutierrez adds. “Their strength will ensure there’s a national footprint for each brand immediately.”
Yardhead Single Malt Scotch Whisky is a Highland malt with a suggested retail price of $24.99 per 750-ml. bottle.
The Peaky Blinder Irish Whiskey is a brand named after the original Peaky Blinder Gang — an urban street gang based in Birmingham, England. The gang existed from the end of the 19th century through the beginning of World War Ⅰ. The gang sprang from the harsh economic conditions of working-class Britain and was made up of mostly young men from the lower to middle-classes, many of Irish heritage. Peaky Blinder will be priced at $18.99 per 750-ml. bottle.
Both Yardhead Single Malt Scotch Whisky and Peaky Blinder Irish Whiskey are also available in the 1-L size.