Virginia Distillery Co. Launches Courage & Conviction American Single Malt

Virginia Distillery Co. Courage & Conviction American Single Malt Whisky

Virginia Distillery Co. has announced the launch of its long-planned Courage & Conviction series of American single malt whiskies.

Courage & Conviction expressions are distilled using 100% North American malted barley. The newly released flagship whisky matured in old world sherry casks, traditional bourbon barrels and re-coopered cuvée wine casks.

Additional releases will feature individual bottles of each casks, slated for later this year.


Aged a minimum of three years, this American single malt line is produced at the distillery’s 100-acre property in the foothills of the Blue Ridge Mountains in Nelson County, VA.

As an ode to the company’s founder, the first batch of the flagship offering of Courage & Conviction is dedicated to Dr. George G. Moore. “Our new line sets a new standard for American whisky and we believe it rivals the finest whiskies in the world,” says Virginia Distillery Company CEO Gareth Moore, son of the founder. “But most importantly, I know it’s a whisky my dad would be proud of.”


The first batch of Courage & Conviction has notes of caramel and butterscotch, the company reports, and evolves on the palate with hints of raspberry, cocoa, barrel spice and vanilla. Additional nuances of the Dr. George G. Moore batch include aromas of salted caramel and milk chocolate, with orange zest and notes of toffee and cinnamon.

Bottling for the inaugural batch took place between February and March of this year. A total of 9,600 bottles were produced.

Each bottle in the Courage & Conviction line features a removable magnetic medallion keepsake representing the distillery’s seal of approval.

Virginia Distillery Company’s Courage & Conviction flagship batch retails for $74.99 per 750-ml. bottle.

Consumers who want to learn more about Courage & Conviction are invited to join Virginia Distillery Company on Wednesday, April 15, from 5:30 to 6 p.m. EST for a virtual tasting with Moore. The tasting, which will take place on Facebook Live, is a part of a Whisky Wednesday series the distillery is conducting every Wednesday throughout the month of April. The distillery will share more information about the tastings on its social media channels.

Coinciding with the rollout of the Dr. George G. Moore batch of Courage & Conviction, Virginia Distillery Company is premiering, a website hub that includes distillate and cask data, as well as bottling and process information for consumers.



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