Wolf Spirit Distillery has introduced Puncher’s Chance Kentucky Straight Bourbon.
This is a blend of 4-, 5-, and 6-year-old Kentucky Straight bourbons. Puncher’s Chance leads with caramel, spicy, slightly sweet and creamy vanilla notes, the company says. The palate shows oaky sweetness alongside orange, dark chocolate, leather and baking spices. The finish contains sweet maple and sugar notes.
International sports and entertainment announcer Bruce Buffer — also known as the “Voice of Mixed Martial Arts” — is associated with the brand. “A puncher’s chance means that anyone has the potential to succeed, whatever the odds, if he or she works for it,” says Buffer. “Being the underdog is often the greatest strength. Puncher’s Chance is the bourbon for everyone who believes and lives that credo.”
Puncher’s Chance is 90 proof, and has a suggested retail price of $34.99 per 750-ml. bottle. It will be distributed or brokered by Southern Glazer’s Wine & Spirits in several states, and present in other states with Atlantic Beverage (MA/RI), Badger (WI) and Empire Distributors, Inc. (GA/TN). Initial shipments went to FL, TX, CA, KY, WI, MA, RI, MN, IN and MI, with a second round to follow mid-September.
One early customer is Liquor Barn, which will stock Puncher’s Chance in all of its stores, as well as debut an exclusive single-barrel, cask-strength expression Puncher’s Chance the week of September 14th.