Monin has unveiled its first new flavor of 2021: Monin Strawberry Rose.
This syrup combines rose florals with ruby red strawberry flavors, the company says, delivering notes of candied strawberry and soft rose. Monin Strawberry Rose is designed to benefit a variety of recipes, including lattes, teas, cocktails, lemonades, sparkling waters, dressings, desserts and more.
“As the pandemic continues to impact the nation, consumers are still gravitating toward familiar and comforting flavors; however, they are also looking for something unique that can offer them a brief escape from reality,” says Bill Lombardo, CEO of Monin Americas. “Strawberry is a mainstream flavor that many enjoy. Blending a floral flavor such as rose with the popular fruit makes for an ideal and on-trend new offering for our customers.”
According to Monin proprietary research, one in three consumers intend to purchase a Strawberry Rose flavored beverage, and more than 50% of consumers surveyed would try a fruit and floral-flavored beverage.
“We wanted to choose flavors that signified positivity and growth as we kick-off 2021. And what better way to do that than with a fruit floral blend that is often emblematic of those very things,” says Stasha Johnston, senior vice president of marketing. “Additionally, as our hospitality partners continue to simplify their operations, we looked to deliver a product that would ease execution while providing an innovative and unique flavor.”
Monin Strawberry Rose Syrup is clean label, made with natural ingredients that are free from any artificial flavors, colors, preservatives and sweeteners. Monin has a “Commitment to Clean,” and promises to deliver products made with the highest-quality ingredients free from anything artificial without compromising taste and quality.
Monin Strawberry Rose expands the company’s current 120-plus flavor line of gourmet syrups.