Lodestar Whiskey, a women-founded and -led spirit brand, has introduced its first expression, a blend of straight high rye bourbon and American single malt whiskey.
The first-ever whiskey to be backed by Diageo’s Distill Ventures Pre-Accelerator program, Lodestar Whiskey is 90 proof.
Lodestar Whiskey is co-founded by cousins and entertainment industry veterans Anna Axster and Wendelin von Schroder. When the entertainment industry stalled in the pandemic, they created Lodestar Whiskey.
“Building community is one of our guiding principles,” says Axster. “As we began developing the brand, it was important to us that our whiskey is approachable, with a uniquely delicious flavor you can enjoy neat or in a cocktail. We wanted it to be inclusive and inviting to those who are new to the whiskey community while also satisfying the palates of those who enjoy whiskey regularly. Lodestar invites everyone to the party.”
“At Lodestar our golden rule is simple: bring joy to the journey and invite your friends,” adds von Schroder. “We love kicking back with our favorite people, a good spirit in hand. It’s all about connecting and a sense of belonging. We hope that however people choose to gather, that their good times are made extra special with Lodestar.”
Lodestar Whiskey has notes of caramel, citrus and warm baking spices from the rye, the company says, which pair with the smooth finish of the single malt.
The suggested retail price is $45 for a 750-ml. bottle. It’s now available in select retail locations across California and e-commerce retail.
