Johnnie Walker Unveils New Blenders’ Batch Expression
Johnnie Walker has announced the latest entry in their Blenders' Batch series, which celebrates the blenders behind the spirit while highlighting modern Scotch innovations.
The newest limited-edition entry is Blenders’ Batch Wine Cask Blend.
This whisky is...
4 Quick Facts About Craft Tequila
Sales remain sunny for tequila. The category grew 5% last year in the U.S., with the big premium brands leading the charge. Luxury brands are also booming.
U.S. consumers are thirsty for craft tequila, and...
Oklahoma Judge Rejects Bid to Block Grocery Store Alcohol Sales
A judge in Oklahoma rejected a legal challenge today filed by state liquor stores to stop a newly approved measure that allows Oklahoma grocery and convenience stores to sell liquor and cold beer of any ABV.
State...
France Forecasts 2017 Vintage as Smallest Since 1945
Grape-growing conditions in France this year may be the worst since 1945.
So says the French agriculture ministry in a recent article from The Guardian. The mild weather of March and a chillier April will likely...
How Rum Can Reboot as a Super Premium Category
When will it be rum’s turn?
To climb the price and reputation ladder that is.
It’s not like there aren’t a slew of super-premium, high-quality rums in the market - just this June at the Beverage...
Lime-A-Rita Unveils New Flavor, NFL Partnership
The Bud Light Lime-A-Rita line has announced a new seasonal flavor, plus a partnership with the NFL.
The new fall/winter seasonal release in 2017 will be Pome-Granate-Rita. This combines juicy and tart flavors with a margarita twist,...
Mead Trends for On-Premise 2017
Editor's note: occasionally we bring you on-premise stories from our sister publication Cheers, since most alcohol trends begin at bars and restaurants.
Honey mead dates back to the dawn of civilization, but there is nothing antiquated...
New Diageo VR Experience Explores Dangers of Binge Drinking
Diageo today announced plans for a new virtual reality (VR) experience that will place LDA consumers in a first-person, multi-perspective story about the dangers of binge drinking.
This initiative represents the company’s latest effort –...
Rebecca Creek Distillery Appoints Former Pernod Ricard Exec as COO
San Antonio’s Rebecca Creek Distillery, among the larger craft distilleries in North America, has appointed former Pernod Ricard executive and 30-year industry veteran, Howard Jeffery, as its new chief operating officer.
Before joining Rebecca Creek,...
Bardstown Bourbon Co. Hires John Hargrove in Management Role
The Bardstown Bourbon Company (BBCo), among the larger new distilleries in America, announced today the hiring of John Hargrove, former master distiller and distillery manager at Sazerac and Barton Brands 1792.
Hargrove will be responsible...