News & Notes

Whiskey App Distiller Partners with Online Spirits Merchant Ezra’s

Distiller — a free digital whiskey companion, recommendation and discovery engine — today announced its partnership with craft spirits merchant Ezra’s. This makes Distiller the first app to offer expansive whiskey reviews, ratings, recommendations and shipment, the company...

Pendleton Midnight Canadian Whisky

Hood River Distillers, Inc. has announced the expansion of its Pendleton Whisky portfolio with the introduction of Pendleton Midnight, a premium select 90 proof Canadian whisky. Crafted with many of Pendleton Whisky’s "tried and true...

Beers of Mexico Variety Pack

Heineken USA has announced the return of its Beers of Mexico variety pack. Joining the mix of past brews Dos Equis Lager, Tecate and Sol is newcomer Dos Equis Roja: a red lager crafted with Mexican malted barley and...

Industry Promotions and Appointments for June/July

Diageo Tabs Thompson to Succeed McDonough in Chief Marketing Role Diageo announced today that James Thompson, currently Managing Director of Global Reserve for Diageo, will assume the role of Chief Marketing and Innovation Officer for North America,...

B.G. Reynolds Cocktail Mixers, Syrups

Mixologist, bar-owner and tiki aficionado Blair Reynolds has updated his B.G. Reynolds line of cocktail syrups, and launched a new line of mixers. Each bottle is crafted with fresh, all-natural ingredients using original techniques and admiration...

Ole Smoky Tennessee Moonshine

Ole Smoky Tennessee Moonshine has announced its newest flavor: Blue Flame. At 128 proof, its their strongest moonshine yet. With a serious kick, it is a very drinkable, modern-day sugar liquor, the company says. Clear mountain spirits have...

Midnight Moon Peach Moonshine

Midnight Moon Peach is the newest flavor addition to the American moonshine family, Midnight Moon. The sweet, juicy taste of peaches is captured in each jar, the company says, because each jar is made with real...

Amador Whiskey Co. Double Barrel Bourbon

Trinchero Family Estates is pleased to announce the nationwide release of its newest spirit, Amador Whiskey Co. Double Barrel Bourbon. Named after the two barrel-aging techniques employed in California and Kentucky. The new Amador Whiskey Company Double...

Hornitos Tequila and the Chicago Cubs Become Teammates

Play ball. Drink tequila. Hornitos Tequila has announced a new partnership with the Chicago Cubs, becoming the team's official tequila. This includes the naming rights of the recently launched left field group space, now known as the Hornitos Hacienda. Formerly...

Bacardi Buys Again, Acquires Leblon

Bacardi announced today that it has completed an acquisition of Leblon Holdings LLC and its Leblon cachaça brand. Terms of the transaction were not disclosed. Bacardi had served as a significant minority investor in the company for several years. Celebrating its...