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How To Sell Eco-Friendly Beverage Alcohol Products

Going green isn’t a new concept, but it continues to gain momentum in the beverage industry. Eco-conscious consumers seek out products that are both great tasting and also good for the environment. As a result,...

How Going Green Benefits Alcohol Brands

Everyone in the beverage business is going green — and no one has to ask why. The writing has been on the spreadsheets for a while now, and forward-looking brewers and distillers are delving...

6 Craft Beer Stats To Watch in 2017

What stats and trends will define craft beer in 2017? For the answer, look back at 2016, when the category faced a conundrum. On one hand, the craft beer business continued to expand in 2016....

Do Customers Care About Eco-Conscious Brands?

Do customers care about eco-conscious brands or sustainability when buying beer, wine or spirits? We invited retailers to write their opinions on the question. The results were split down the middle. Here’s what was reported from...

Why Sparkling Wine Sales Are Soaring

U.S. sales of all types of sparkling wine are on fire. Italy’s Prosecco leads the way – up 27 percent by volume for the 52 weeks ending Sept. 10, 2016 – but France’s Champagne, Spain’s...

Should Wine Bottles Shrink Their Carbon Footprint?

When we visit our local wine shop searching for that perfect bottle for the dinner table or for a gift, many consumers care about the label and the overall appeal of the packaging. And...

8 New Books About Booze For Holiday Gifting

For that classy drinker in your life — or for your own enjoyment — here are new eight books about booze that are well worth gifting this holiday season. Mai-Kai: History and Mystery of the...

How Breweries Market Winter Beers

Seasonal beers have been a powerful driver in the growth of the specialty beer sector, and winter and holiday seasonals arguably present the best examples of their appeal. With their generally more robust character, higher...

Champagne And Sparkling Wine Trends At Bars And Restaurants

Editor's Note: Many trends in alcohol begin at bars and restaurants  That's why we occasionally cross-post content from our sister publication, Cheers magazine, when on-premise stories carry implications for the off-premise industry. Whether it’s prosecco or cava, Champagne or...

The 32nd Annual Advertising & Promotion Awards

Our annual Advertising & Promotion Awards recognize the best design and execution of branded content developed by the beverage alcohol industry. The awards are judged by editorial staff from The Beverage Information Group, parent company of...