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Speyburn 10 Year Old Single Malt Scotch

This Highland single malt hails from the heart of Speyside. Speyburn is nestled in the hills of the largest cluster of distilleries in the world. The distillery was built from carved stone from the River Spey, according top the company, and the water is sourced from a tributary of the famous river.

Speyburn 10 Year Old exhibits the distillery character and house style of Speyburn, according to the company, and is colored  pale gold with amber highlights. At ten years old, the quality of the spirit is still identifiable before the wood takes front stage. The nose is a a rich lemony fruitiness, while the taste is medium-bodied with a fruity character and hints of toffee and butterscotch, before a sweet, long finish.

Speyburn 10 Year Old recently scored 93 points (excellent; highly recommended) at the Ultimate Spirits Challenge 2015.

The suggested retail price is $29.

Surf Swim 2013 Chardonnay

Guarachi Wine Partners has introduced Surf Swim, a new California 2013 Chardonnay intended to appeal to nostalgic baby boomers and in-the-moment millennials who enjoy California’s most popular white grape.

Since Chardonnay and surf culture are emblems of the California coast, Surf Swim’s packaging creates a union of two iconic pastimes, according to the company. The retro, sun-weathered wood planks on the label nod to vintage surf culture and the lively beach boardwalk. Finally, the surf/swim sign is a familiar sight to anyone who has ever taken a dip or paddled out into the Pacific.

The Chardonnay within is grown in coastal vineyards. Surf Swim has aromas of peaches, flavors of pineapple, and banana peel on the finish, according to the company.

Surf Swim retails for $9.99 and is available nationwide.

Mouton Cadet Wine Bar Closes out Cannes

The Mouton Cadet Wine Bar closed its doors last Sunday after 12 days of receptions and exclusive events at the 2015 Cannes Film Festival.

As an official supplier to the festival for the past 24 years, the family company Baron Philippe de Rothschild has contributed to the conviviality of the Cannes Film Festival. Baron Philippe de Rothschild hosted an exclusive space for the fifth straight year in 2015, offering the world of cinema a place to relax or conduct interviews.

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Eva Longoria and Madame Camille Sereys de Rothschild in the Mouton Cadet Wine Bar.

This year, many prestigious personalities graced the Mouton Cadet Wine Bar with their presence. Located on the roof of the Palais des Festivals, and offering stunning views across the Cannes bay, this oasis of serenity was the location of many exclusive events.

These included:

– Eva Longoria’s charity dinner for the Global Gift Foundation.
– Salma Hayek’s photo shoot for Grazia magazine.
– Dinner for the cast of Amnesia by Barbet Schroeder, with Marthe Keller, Bruno Ganz and Max Riemelt. – Cocktail party of Journey to the Shore by Kiyoshi Kurosawa, Directing Prize winner of Un Certain Regard.
– Jury’s deliberation for “Un Certain Regard” competition prices, headed by Isabella Rossellini.

As well as the media junkets for:
– The Lobster, Jury Prize winner, directed by Yorgos Lanthimos, with Colin Farrell, Rachel Weisz and John C. Reilly.
and Ben Wishaw.
– Carol, by Todd Haynes, with Cate Blanchett and Best Actress winner Rooney Mara (ex-aequo with Emmanuelle Bercot).
– Sicario, directed by Denis Villeneuve, with Benicio Del Toro, Emily Blunt and Josh Brolin.
– Valley of Love, directed by Guillaume Nicloux with Gérard Depardieu and Isabelle Huppert.
– Je suis un soldat, directed by Laurent Larivière with Louise Bourgouin and Jean-Hugues Anglade.
– Dope, directed by Rick Famuyiwa with Zoé Kravitz.

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John C. Reilly at the Mouton Cadet Wine Bar.

As a the final hurrah on the fortnight, the entire jury of the 68th edition of the Cannes International Film Festival gathered at the Mouton Cadet Wine Bar for a closing cocktail after the Awards Ceremony (featured image above).

It was an occasion for presidents Joel and Ethan Coen, and jury members Rossy De Palma, Sophie Marceau, Sienna Miller, Rokia Traoré, Guillermo Del Toro, Xavier Dolan and Jake Gyllenhall to enjoy the location of the Croisette, and bid farewell to this celebration of world cinema — until next year.

Toby Keith’s Wild Shot Mezcal Teams with VFW to Support Veterans

Sounds like music to the ears of veterans.

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Toby Keith

Singer, songwriter and entertainer Toby Keith will join with the Veterans of Foreign Wars of the U.S. (VFW) in several initiatives to include donating a portion of sales of his Wild Shot Mezcal to the organization.

A variety of cocktails featuring the 100% green agave, 86.8 proof Wild Shot are served in Keith’s restaurants, and it’s ever-present at his shows, served alone or in mixed drinks from an inflatable bar.

The VFW — the nation’s largest organization of combat veterans —will now carry the mezcal among it’s more than 6,800 Posts as permitted.  Among its many programs and services, the VFW offers scholarships, financial assistance, free calls home for deployed or hospitalized service members and help to veterans seeking service-related benefits and compensation.

Since 2002, Keith has been visiting and performing for United States service members at home and overseas, and just last year was the recipient of the Spirit of the USO Award. He plans to harness that energy to make the military community more aware of the support the VFW provides to veterans, service members and their families through a series of public service announcements, according to a press release.

Dos Equis Summer ‘Luna Rising’ Campaign Links with Nightlife

Dos Equis’ summer retail and on-premise promotional campaign is designed to capitalize on outdoor occasions that “rise with the moon,” according to the company.

Running June 1 through the end of August, Dos Equis’ Luna Rising includes limited edition packaging, national TV, digital and social support, along with events and sponsorships intended to inspire LDA+ consumers to choose Dos Equis by showcasing that “as the moon rises, so do the possibilities,” according to the company.

“Our Dos Equis Luna Rising taps into the energy of the night time occasion while providing our retail partners with a distinct, ownable and on trend program to drive incremental sales of Dos Equis and Dos Equis Dos-A-Rita,” said Ryan Thompson, Brand Director for Dos Equis, Heineken USA. “June through August represents 6 of the top 10 largest beer selling weeks of the year.”

To kick off the program, Dos Equis is introducing limited edition Luna Rising primary and secondary packaging that features messaging to help entice shoppers to Purchase Dos Equis and enter the Luna Rising sweepstakes.

After purchasing Dos Equis, shoppers can visit DosEquis.com/LunaRising and enter the unique code featured on the back label of their limited edition bottle for a chance to win a VIP trip to an exclusive Dos Equis Luna Rising party.

Consumers can also enter the sweepstakes by uploading photos of their Luna Rising celebrations to Instagram using the hashtag #LunaRising.

A summer full of National TV spots featuring the Most Interesting Man in the World and partnerships with hyper-targeted digital shopper media and search engine marketing including Ibotta, Brand.net, Evite, Google Search and News America are intended to enhance consideration and drive shoppers in store.

During the promotional period, DosEquis.com will feature specific Luna Rising content including recipes and party solutions to incentivize shoppers.

At retail, light-up displays and POS items — including pole toppers, 5 and 10 case stackers, along with the limited edition packaging — will help encourage consumers to “celebrate the unexpected possibilities of summer with Dos Equis,” according to the company.

Channel-specific, cross-merchandising offers (where legal) with Sauza Tequila and Twang Beer Salt will help drive out-of-section displays and higher shopper basket rings, the company hopes.

New from Copper and Kings

Copper & Kings distillery in Louisville is trying to make sweet music with brandy and absinthe.

The distillery uses copper pot stills to forge untraditional, natural aged and immature brandies and absinthes. By distilling wine at a low temperature just twice and non-chill filtering the product, Copper & Kings creates craft grape brandies that are aromatic and complex, according to the company.

Enter the music: Barrels are serenaded with music to gently agitate during aging.

Copper & Kings spirits can be enjoyed on the rocks, with mixers or in the composition of cocktails. Copper & Kings brandy products are currently available in 15 states in the South, Northeast and Midwest.

Suggested retail prices:

Craft Distilled Brandy (90 proof/45% ABV) – $35 for 750 mL bottle
Immature Brandy (90 proof/45% ABV) – $30 for 750 mL bottle
Absinthe Blanche (130 proof/65% ABV) – $55 for 750 mL bottle
Vapor Distilled Absinthes: Lavender, Citrus, Ginger (130 proof/65% ABV) – $60 for 750 mL bottle

Buffalo Trace French Oak Barrel-Aged Bourbon Experiments

Buffalo Trace Distillery has announced its newest French oak experiment, creating two different barrel types, one made entirely of French oak, and another using French oak heads but American white oak staves.

The barrels were both constructed with Buffalo Trace’s exact specifications as far as size, stave drying, and charring, according to the company. The barrel staves were air-dried for six months and the barrels were charred for 55 seconds. Both of these experimental barrels were filled with the same bourbon recipe, known as Buffalo Trace Rye Bourbon Mash #1.

After 10 years of aging, these two bourbons have been bottled as part of Buffalo Trace Distillery’s Experimental Collection, and referred to as 100% French Oak Barrel Aged Bourbon and French Oak Barrel Head Aged Bourbon.

These barrels are part of more than 3,000 experimental barrels of whiskey aging in the warehouses of Buffalo Trace Distillery. Each of them has unique characteristics that differentiate them in distinct ways. Some examples of experiments include unique mash bills, types of wood, and different barrel toasts.

The Experimental Collection is packaged in 375ml bottles and 12 bottles to a case, with six bottles from each barrel in a case. Each label includes all the pertinent information unique to that barrel of whiskey. These whiskeys retail for approximately $46.35 each and will be available in May, 2015. They are both 45% alcohol by volume (90 proof).

Mija Sangria

Latitude Beverage Company, founders of 90+ Cellars, announced Mija Sangria (MEE-HA), a natural-bottled sangria made with 100% real fruit juice for a homemade taste, according to the company.

Crafted without artificial additives or preservatives, Mija Sangria contains antioxidants from the juice of  fruits including pomegranate, açaí and blood orange.

Drawing inspiration from the traditional handcrafted sangrias of Spain, Mija Sangria is also made with premium dry red wine. The result is a fruit-forward yet balanced sangria, according to the company.

Mija Sangriacan be enjoyed on its own, poured over ice and fresh fruit, as a base for seasonal sangrias,or as a year-round cocktail ingredient.

Mija Sangria will be available starting May 18th at retail locations in MA, NJ, NY, CT, IL, NH, D.C., MD, ME  and VT, and online for direct shipping to 32 states across the U.S. With an suggested retail price of $10.99, Mija Sangria is 9.5% ABV and packaged in a 750ml reusable flip top bottle

For additional information, visit MijaSangria.com and follow the brand on Facebook, Twitter and Instagram with the handle @MijaSangria.

La Villa Barton Côtes de Provence AOC

Barton & Guestier, a French producer of premium wines, has announced La Villa Barton Côtes de Provence AOC, an estate-bottled rosé from one of France’s hottest growing categories, according to the company.

Sourced from the region around St. Tropez, La Villa Barton is a blend of Grenache (45%), Syrah (35%) and Cinsault (25%). It exhibits the  salmon rose petal color the appellation is known for, according to the company, and an aromatic nose revealing fresh fruits and notes white flowers.

The wine has a rich mouthfeel, complexity and creaminess resulting from long lees stirring, according to the company, and is ideal as an aperitif or served with light summer meals.

The wine’s suggested retail price is $19.99/750ml and is available nationally.

 

In the past ten years (2005-2014), U.S. imports of Provence AOC wines have grown from less than 40,000 cases per year to more than 500,000 annually, according to the company. In 2014 alone, the category grew 35% in volume and 47% in value from the year prior.*

* Source: Douanes françaises, Ubifrance / Département Agro-Alimentaire

Patrón Looks to ‘Bring It’ This Summer With In-Store Campaign

In time for Summer entertaining, Patrón Spirits has introduced a collection of Summer-themed in-store POS and cocktail recipes to encourage consumers to “Bring It” this Summer, according to the company.

The centerpiece of the program includes a high-quality limited edition canvas cooler bag gift set, packaged with a 1.75L bottle of Patrón Silver (see below), available now at spirits retailers across the U.S.

Parton Summer VAP and BAG[1]