D.G. Yuengling & Son has announced the return of its limited-edition Team Red, White & Blue Stars & Stripes cans.
These Traditional Lager cans support Yuengling’s partnership with military veteran nonprofit Team Red White & Blue (Team RWB), as part of Yuengling’s Summer Celebration, the brewery’s annual initiative supporting our nation’s military veterans.
Starting today, the limited-edition Yuengling Lager 12-oz. cans roll out through the summer in 12-pack and 24-pack cans. The special packaging is available for purchase at stores, restaurants and bars across the brewery’s 26-state-footprint.
The 2024 cans come emblazoned with a new red, white and blue thematic, and both the Stars & Stripes and Team Red, White & Blue logos.
The annual release of the special cans is part of Yuengling’s Stars & Stripes program activity. Lee Brice, multi-platinum selling American country music star, and official Brand Ambassador for Yuengling Traditional Lager, is once again headlining a free, family-friendly concert celebration in Yuengling’s hometown of Pottsville PA on July 13, 2024.
“As the Oldest Brewery in America, our 195th milestone is special, and we take great pride in this year’s new Team RWB design on our important flagship Lager cans,” says Wendy Yuengling, chief administrative officer and 6th generation family member. “We are grateful to partner with Team Red White & Blue, an organization that shares our devotion to the men and women that have served as our nation’s heroes.”
“The Stars & Stripes cans that feature our logo is a great visibility-builder for Team RWB,” adds Mike Erwin, executive director of Team Red, White & Blue. “We are honored to partner with Yuengling and receive their generous support through their Stars & Stripes program. Their donations enable us to enrich the lives of veterans and provide opportunities to help them build healthier lifestyles for years to come.”
