As celebrity alcohol brands continue to capture market share, supermodel and entrepreneur Cindy Crawford has teamed up with Casamigos Tequila founders George Clooney, Rande Gerber and Mike Meldman to introduce Casamigas Jalapeño Tequila.
This is 100% blue weber agave jalapeño tequila naturally flavored with jalapeños.
“As much as I love Casamigos, my go to drink for a fun night is a skinny, spicy Casamigos margarita,” says Crawford. “Casamigas Jalapeño makes it that much easier. It’s Casamigos with a kick!”
“Cindy has obviously been part of the Casamigos journey since day one, and I’m excited that she now gets to put her special touches on Casamigas,” adds Gerber, Crawford’s husband. “It’s been over six years in the making.”
Casamigas Jalapeño has tasting notes of spicy jalapeños, hints of citrus and sweet agave, the company reports.
The bottle shape remains the same with an altered logo. Flames of fire, a jalapeño and Cindy’s trademark lips and beauty mark are sketched on the label, along with a red “A” crossing out the “O” in Casamigos. The Casamigos’ founders’ initials are also crossed out with the addition of “CC,” and Cindy Crawford’s signature is added in between George Clooney and Rande Gerber’s, finishing off the design.
Casamigas Jalapeño Tequila is now available nationwide and offered in the sizes of 750-ml. and 1-L with suggested retail prices of $49.99 and $60.99, respectfully.
This follows the recent launch of Casamigos Cristalino Tequila.
