Yellow Spot

Yellow Spot, one of Ireland’s single pot still Irish whiskies, has officially entered the U.S. market. The 12-year-old Yellow Spot is matured in a combination of American bourbon, Spanish sherry and Spanish Malaga casks. It...

Pinot Noir, Spicy Lime Margarita

Skinnygirl has introduced two new products: Spicy Lime Margarita and Pinot Noir. The Spicy Lime Margarita is a combination of heat meets sweet, offering a balance of cool lime, spicy chili and tequila. It contains a light citrus aroma...

Wild Berry

Belvedere Vodka has introduced a new flavor to their portfolio: Wild Berry. Wild Berry is inspired by the summer berry harvests in Poland and North America. With a combination of Polish strawberries and American blueberries, Belvedere Wild Berry delivers a blend of rich, juicy vodka. Wild Berry...

Rebel Yell

Rebel Yell Kentucky Straight Bourbon has launched a packaging refresh, including a new bottle and redesigned label. The brand has invested in a premium cork closure for the new bottle, plus an embossed label on...

Sugar Skull Rum

Sugar Skull Rum is a craft-quality super-premium Rum made from fine Caribbean sugar cane molasses. Sugar Skull Rum  has a SRP of $27.99 for a 750ml bottle. Sugar Skull Rum is produced at partner distilleries in the Caribbean Islands,...

Bud Light MIXXTAIL

Bud Light is introducing a new cocktail-inspired product: Bud Light MIXXTAIL. Bud Light MIXXTAIL is 8% ABV and available in three flavors – Long Island, Firewalker and Hurricane. Like the cocktails that inspired it, Bud Light MIXXTAIL is...
Viniq Shimmery Liqueur

Viniq

E. & J. Gallo has announced the latest addition to its expanding spirit portfolio: Viniq, a shimmery liqueur. Viniq is a fusion of premium vodka, Moscato and natural fruit flavor. When shaken, Viniq shimmers. The shimmer is the...

Are Silly Rules Sabotaging Your Business?

“If your kids want chicken, they should order the chicken fingers…” That’s what the manager told me when I tried to order the seemingly simple to prepare – lightly seasoned grilled chicken breast. That’s what...

Premier Beverage Company to Distribute Hiro Sake in Florida

Hiro Sake announced today the appointment of Premier Beverage Company as its new distribution partner in Florida. Since 2013, Hiro has been in the Florida market, but can now benefit from being in the portfolio of one of...
Tecate

Tecate Teams up with Chivas for Bicultural Sponsorship Campaign

Tecate and Tecate Light have become the official beer sponsors of American activities for the Mexican soccer club Chivas del Guadalajara. The announcement this weekend – part of Tecate’s “Taste of Triumph” campaign -- continues the...