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Latest news for spirits: Whiskey, bourbon, scotch, vodka, brandy & cognac, tequila, rum, gin, liqueurs and other spirits

Beefeater Burrough’s Reserve

Pernod Ricard USA recently announced the U.S. availability of Beefeater Burrough'€™s Reserve, a hand-crafted, ultra-premium gin. The small-batch offering is finished in rare oak barrels that have been hand selected by master distiller Desmond...

Seagram’s Red Berry Twisted

Pernod Ricard USA has launched Seagram'€™s Red Berry Twisted, a gin infused with ripe, red-raspberry and strawberry flavors. The 35% ABV Red Berry Twisted is an extension of the company'€™s range of Seagram'€™s Twisted...

Justin Timberlake Partners with Sauza Tequila

Sauza® Tequila, one of the oldest and most storied houses in tequila, and Justin Timberlake have joined forces to launch Sauza® 901® super premium tequila. The co-branded partnership blends the creativity and one-of-a-kind personality...

Suntory to Buy Beam

Japanese drinks company Suntory intends to acquire Beam for $13.6 billion for Beam. In addition to its namesake bourbon, Beam includes Maker's Mark, Laphroaig Scotch whisky and Courvoisier. Suntory'€™s beverage empire includes Yamazaki Japanese whisky,...

A New Direction for Stoli

Stoli Group USA in January took over complete responsibility for the importation, marketing and distribution of Stolichnaya vodka. John Esposito, most recently the president/CEO of Bacardi USA, has signed on as president of this...

Irish Spring

That Irish whiskey chalked up yet another record-breaking year is no longer breaking news, but rather, business as usual for the fastest-growing spirits category. Buoyed by the rising tide of consumer interest in brown...

Diageo and Diddy Form Partnership

Diageo, the world'€™s leading premium drinks business, and Sean Combs today announced that they have furthered their relationship by creating a new joint venture that has purchased luxury tequila brand DeLeón. The joint venture, a...

Spirits of the North

Americans'€™ fascination with'€”and predilection for'€”brown spirits continues to accelerate. Whether it'€™s sipping a single-malt Scotch, making a homemade Manhattan with rye, collecting the finest bottles of bourbon or kicking back with a simple shot...

Hook’s Rum

McCormick Distilling Co. has launched Hook'€™s Rum, available in Spiced and Black Spiced. Hook'€™s Black Spiced is a 92-proof premium rum with rich notes of cinnamon, clove and vanilla, the company says. Hook'€™s Spiced...

Glennfiddich’s Age of Discovery Bourbon Cask Reserve

William Grant & Sons has launched Glennfiddich'€™s Age of Discovery Bourbon Cask Reserve , which is exclusively aged for 19 years in American oak casks'€”casks that once traveled great American rivers and now serve...