Ole Smoky Outsiders Farrell Shine

Ole Smoky Distillery has teamed up with WGN America to create a co-branded program in support of the second season of WGN America’s “Outsiders.” The collaboration includes a limited-edition moonshine SKU, TV spots, digital media, in-store POS and a national sweepstakes.

The limited-edition Ole Smoky Outsiders Farrell Shine is inspired by the fictional “Farrell Wine” featured in the show and contains similar ingredients, the company says. Ole Smoky Outsiders Farrell Shine is a 70-proof ginger and ginseng-flavored moonshine, housed in a commemorative mason jar.

The suggested retail price is $24.95 per 750-ml. jar.

Consumers and viewers will have a chance to win a trip to Tennessee by entering the “C’mon Live Like An Outsider” Sweepstakes. One winner plus three guests will be flown out to Gatlinburg, TN, where they will learn how to make moonshine at Ole Smoky’s distillery.

“Creating a co-branded 360-degree campaign with the team at WGN America seemed like a natural fit for our company,” says Meg Bruno, VP of Marketing of Ole Smoky.

Ole Smoky’s Outsiders Farrell Shine will be available for a limited time starting in late January, in conjunction with the second season premiere of Outsiders. The campaign will run until April 30, 2017.

 

9 Comments

  1. Lisa Cales Reply

    Can you send me s list if the liquor stores in the state of West Virginia that will be carrying the Farrell Shine

  2. debb Reply

    Will y’all be selling this in southern Kentucky anytime soon?

  3. Bonnie Reply

    Where can I buy farrell shine. I need some for Martinsville NASCAR race April 2nd

  4. L. Reply

    Where will the Farrell shine be carried and sold at in Indiana?

  5. John Reply

    We could use some in the North Country of Connecticut

  6. Marilyn kiel Reply

    I bought a be of this & really enjoyed it but now I cannot find it . My zip code is 60459.please let me know where I can buy it. Thanks

  7. Marilyn kiel Reply

    This is really good 👍

  8. Laura Reply

    I am in San Antonio, Tx where Can I buy the Farrell Shine. Husband bought it in Tennessee and it’s amazing!

  9. Teri Hoke Reply

    Where can I get this in NC? We are Ferrell’s and I need to get some for family

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