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Yuengling Launches Beer Collab with Hershey’s Chocolate

If you enjoy beer and chocolate, you're in for a treat. D.G. Yuengling & Son, Inc. announced today its first-ever beer collaboration with Hershey’s — Yuengling Hershey’s Chocolate Porter.

Jägermeister Releases Arrogant Bastard Ale

Jägermeister has continued its recent focus on innovation with its first-ever liquid partnership in the U.S. The brand has joined forces with the craft brewer Arrogant Consortia to create Jägermeister Arrogant Bastard Ale.

Talking Pot Still Rum with Mount Gay Master Blender Trudiann Branker

In this age of booming craft spirits innovation, sometimes it’s nice to recall — and taste — the true origins of a product. This was the thinking from newly appointed...

Our 2019 Alcohol Gift Guide: 40 Boozy Presents

The holidays are right around the corner. Consumers are looking for gifts for friends, family and co-workers. High-end spirits, beer and wine remain a staple of gift giving — especially as the...

Dogfish Head and Grateful Dead Continue Collaboration Series

Celebrating their "long strange trip" together, Dogfish Head Craft Brewery and the Grateful Dead have released a third iteration of American Beauty, American Beauty Hazy Ripple IPA, brought together by Warner Music Artist Services. American Beauty...

Bob Dylan’s Heaven’s Door Releases New Rye Whiskey

Bob Dylan's Heaven's Door Spirits has announced the first expression of its limited-edition Bootleg Series, a 26-year old whisky finished in Japanese Mizunara Oak barrels. This first release, dubbed...

The Top Liqueur Trends and Tricks in 2019

Editor's Note: Since most beverage alcohol trends begin at bars and restaurants, we occasionally cross-post content like this from our on-premise sister publication, Cheers magazine. While base spirits are...

White Claw Announces Production Investment to Meet Demand

After a summer of shortages for White Claw spiked seltzer, the brand's parent company, Mark Anthony Brands, has pledged $250 million to help meet demand. Anthony von Mandl, founder...

Diageo Campaign Supports Safe Drinking During Holiday Season

Diageo North America has unveiled its new #JOINTHEPACT social media campaign in an effort to prevent drunk driving during the holiday season. This program supports the company’s global ambition to collect...

Rogue Ales Releases 2020 Product Calendar

The craft beer pioneer Rogue Ales has released their 2020 product calendar, outlining the brews that retailers and consumers can expect from the company this year. “I am extremely...