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Southern Glazer’s Wine & Spirits has expanded its distribution agreements with French winemaker Gérard Bertrand to five additional markets in the U.S. The new markets...

Our annual Advertising and Promotion Awards celebrate the best design and execution of branded content in the alcohol industry. These are the marketing efforts...

March 21, 2018 Sponsored Content THRACIAN MAVRUD – BRAVERY, LOVE AND ESPIONAGE Every wine-growing region has its own emblematic variety on which it builds its own wine...

March 20, 2018 Sponsored Content Melnik Wine Legends New Wines of Ancient Thrace is a promotional campaign of the Bulgarian Wine Export Association, which aims to present...

December 27: Marketing Strategies for Organic Wine, Spirits and Beer December 20: How Garfield's Thrives in a Competitive Market December 13: Spiced and Flavored Rums Drive...

Wood aging has reached new levels. Whiskey now matures in ex-beer barrels, beer in former mezcal casks, bourbon barrels are holding cab sauv, and...

Old Pulteney single malt Scotch whisky is introducing its Stroma Liqueur to the U.S. market. Stroma is a blend of malt whiskies from Old Pulteney's...

Rock N Roll Tequila is a new brand of tequila packaged in glass guitar bottles. The bottles each have a patented 50-ml. bottle top known as...